You invest a lot into trade shows. The significant time coordinating and planning the logistics. The money spent on elaborate booth builds and attendance. The travel for your employees. Have...
How to Leverage Influencer Partnerships for Event Promotion
When it comes to event promotion, one of the most impactful ways to make a splash is by partnering with influencers! These social media pros have a knack for creating...
The Ultimate Guide To Maximizing CES Media
The Consumer Electronics Show (CES) is one of the biggest trade shows for the latest tech and innovation. With hundreds of thousands of attendees and tons of media coverage, it’s...
CES 2024: Show Predictions and Biggest Trends to Watch
CES 2024 is not just growing; it’s thriving. With the recent announcement from the Consumer Technology Association® (CTA), it’s evident that this year’s event is set to be a record-breaker....
A First Look at CES 2024
The annual Consumer Electronics Show (CES) is undoubtedly one of the most anticipated events in the tech world. CES has a long history of unveiling groundbreaking innovations and setting the...
A Look Back at CES 2023: Strong Showcase and Client Success
The memories of CES 2023 may be fading but the results are everlasting! At lotus823, we encourage our clients to participate in industry trade shows to directly connect with key...
The Inspired Home Show 2023: Recap of the World’s Leading Event
The annual Inspired Home Show, hosted by The International Housewares Association (IHA), returned to its home at McCormick Place in Chicago this past week. The show offered face time with...
3 Things to Consider When Choosing Trade Shows and Events
Companies and organizations look to events as a marketing tactic for a variety of different reasons. Some are campaign-driven, while others have a holiday focus. Some are related to a...
CES 2023 in Review: The Most Influential Tech We Saw
This past weekend, the Consumer Electronics Show (CES) returned to Las Vegas for another year, giving it’s 115,000 attendees a first-look at all of the innovative and new technologies we...
Your 2023 Trade Show Guide: CE, Housewares, & Pets
2022 is almost fully in the past, giving excitement to the new year! The first trade show of 2023 is less than two months away! Trade shows are a great...