Though CES is still a few months away our team is busy with their final preparations. From award submissions to booking media events, there’s still a lot to be done before they head to Vegas in January! Join us on the road to CES 2017 as we share the team’s insights and advice for those…
Huge crowds, client meetings, product launches – there’s a lot for PR pros to juggle during CES week. Planning for CES can be overwhelming, especially for a first time attendee. Luckily we have some CES veterans in the office that shared some valuable insights on what first time CES attendees absolutely need to know. Read…
For first-time CES attendees, trying to remember everything you need to do before the show can be overwhelming. You don’t want to miss any opportunities. You don’t want to forget anything at home. So, where do you begin? Don’t worry! We’ve got a CES survival guide, made for PR professionals by PR professionals: Planning Last year’s…
It is officially fall and the leaves are quickly changing color here in New Jersey. But that isn’t the only thing that has changed this month. Throughout September we have seen a new iPhone, a new Google logo and closed out the month with a really amazing Super Blood Moon. Sure, that’s all really exciting,…
This year, I was fortunate enough to attend the 2013 International Consumer Electronics Show (CES) on behalf of a number of our CE clients. Here are few lessons learned from a CES first-timer. For weeks leading up to the show I could barely sleep due to equal thirds of excitement, anxiety and mental planning. I…
Read On from JB’s Lessons from the Trenches: 2013 CES “I Have Never Been This Tired” Edition
LOTUS823 & CMI CORPORATION ANNOUNCES STRATEGIC PARTNERSHIP
May 12, 2025
An End-To-End Marketing & Sales Solution for Suppliers and Brands lotus823 is excited to announce its partnership with CMI Corporation. This new partnership combines the capabilities of CMI, which is to link brands and suppliers with retailers, with the full-service public relations and marketing capabilities of lotus823. CMI works with retailers such as, but...
Read On from LOTUS823 & CMI CORPORATION ANNOUNCES STRATEGIC PARTNERSHIP
May 9, 2025
Introducing a A New End-To-End Marketing & Sales Solution for the Music Industry & Beyond We are thrilled to announce our partnership with Sound Strategy Marketing. This new partnership forges a bond between a traditional manufacturers’ rep firm, Sound Strategy Marketing, LLC, specializing in MI, Pro Audio, DJ, and CE, with the full-service public relations...
Read On from LOTUS823 & SOUND STRATEGY MARKETING ANNOUNCES STRATEGIC PARTNERSHIP
Media Training for Trade Shows: Why It’s Important
March 25, 2025
You invest a lot into trade shows. The significant time coordinating and planning the logistics. The money spent on elaborate booth builds and attendance. The travel for your employees. Have you invested in preparing your team to speak with the media who attend? Media training for trade shows is often an overlooked preparation tactic. A...
Read On from Media Training for Trade Shows: Why It’s Important
