How to Maximize Efforts on Black Friday and Cyber Monday
When it comes to shopping on Black Friday and Cyber Monday, brands and retailers have to be prepared for both in-store and online promotions. This year on Black Friday, 86%...
November Digital Marketing Roundup
“It’s the most wonderful time of the year…” Hello, December! The last month of the year is upon us and it is sure to be a busy one. Before we...
Social Media Marketing Tips for the Holiday Season
The holiday season is here—the busiest time of year for nearly all product businesses. With shoppers desperately searching for the perfect gift to give on Christmas, Hanukkah, Kwanzaa and more,...
Coca Cola: A Holiday Marketing Tradition
No brand is more synonymous with holiday marketing than Coca-Cola. From their iconic representation of Santa Claus to their beloved polar bears, Coca-Cola has produced memorable Christmas and winter themed...
Public Relations Planning for Q4: The CES Edition
Happy summer, folks! As Nancy put it best, while most these days are focused on slathering onsunblock and hitting the beach, over here, we’re hyper-focused on prepping our brands’ strategies...
Digital Marketing News Roundup: Closing Out 2015
Happy New Year! We hope you had a great month and an even better holiday season! We’re excited to get a brand new year started. But first, let’s take a...
