Q4 2023 Consumer Report: Holiday Shopping Trends
‘Twas the weeks before the holidays, when we heard from Jungle Scout, “Who was buying what?” We just had to find out. Popular products and spending were reported with...
Holiday Shopping Trends in Q4: Insights and Analysis
Q4 is a highly anticipated time for consumers and businesses alike. As the holiday season kicks into full gear, so does the rush of shopping activity that can significantly impact...
The Working Mom: Balancing a Career & Parenthood
Mother’s Day is the perfect time to reflect on your policies and benefits to evaluate how well you’re doing at accommodating the parents on your team. Millennials currently account...
lotus823 Named to Inc.’s Best Workplaces List For the Second Year in a Row
Time to celebrate that lotus823 is one of the 2023 Inc. Best Workplaces for a consecutive year! As a company that truly believes in our culture, core values, and...
Post-Crisis Recovery: Steps for Moving Forward
Experiencing a crisis can be an overwhelming experience. However, ensuring this opportunity is used as a learning opportunity to prepare for future crises can be extremely helpful. Now that you...
Experiential Marketing 101: Everything You Need to Know
Experiential marketing allows customers to experience your brand’s products. According to an EventTrack research report in 2021, 40% of consumers said they felt more brand loyalty and 91% were more...
How to Stand Out From Other Exhibitors at Trade Shows
Exhibiting at a trade show is no easy task – whether virtually or in-person. Trade shows take months of planning, from pre-show preparations, like signage and booth theme to post-show...
Understanding Crisis Preparedness and Management
No organization wants to deal with a crisis so it can often be put on the back burner but preparing for potential crises can significantly better an organization’s response to...
Why You Should Hire an Agency for Service Consultation
Does your team of in-house marketers need a strategy refresh or advice on the steps needed to optimize one of your many marketing needs? Whether you need a website audit,...
5 Reasons Why Trade Shows Can Be Valuable for Business
Trade shows may seem like an out dated experience, but they still are essential for building your brand and business. These industry-specific events provide valuable face time for companies around...
