When it comes to event promotion, one of the most impactful ways to make a splash is by partnering with influencers! These social media pros have a knack for creating buzz, drawing in crowds, and elevating your brand—making it look effortless in the process. Want to tap into their power and boost your event’s visibility…
Read On from How to Leverage Influencer Partnerships for Event Promotion
In this episode… Join David Hernandez, host of There’s Always a Lyric, as he chats with Yohan Jacob, founder of Retailbound. They dive into the retail industry’s complexities, discuss Retailbound’s unique approach to brand success, and explore the importance of understanding both manufacturers and retailers. Plus, Yohan shares which lyrics resonate with him the most!…
Take a moment and think about some of the most popular brands you know. Maybe it’s Target, Nike, the soda you had with lunch, or even your favorite sports team. If I asked you to pick these brands’ logos out of a sea of others, I bet you’d be able to do so quickly and…
Read On from Understanding Visual Branding: Your Guide to Success
In this episode… Join David Hernandez, host of There’s Always a Lyric, and 30-year marketer turned Rutgers University professor, author, and keynote speaker, Mark Beal as they dive deep into Mark’s media junky past, current in-class Gen Z think tank’s, and of course the lyrics that speak to him the most. Episode Transcript lotus823 (0:19)…
Read On from Chase After The Dream, Don’t Chase After The Money
Today’s consumers, particularly Gen Z and Millennials, demand honesty, integrity, and transparency from brands. Authentic branding involves aligning marketing with the company’s values and actions, which includes consistency, customer focus, and a clear purpose. Social media is the ideal platform for brands to demonstrate authenticity through real-time communication, fostering long-term consumer trust through genuine effort….
Read On from Building Brand Authenticity: How Transparency on Social Media Can Drive Engagement
In this episode… Join David Hernandez, host of There’s Always a Lyric, as he speaks with Debra Rizzi, the President, partner, and co-founder of rizco, a woman-owned brand-led marketing agency. Tune in as they discuss the impact of AI, how she finds her work-life balance, and, of course, the lyrics that inspire her most. Episode…
Read On from Every Day Above Ground Is a Great Day, Remember That
There are a lot of tips and tricks to consider when your business is diving into social media marketing, such as “which hashtags should I use?” or “does this picture clearly match the message I am trying to send?” There is a method, though, to all of the social media marketing madness that often requires…
Last month in our post, “Why Every Brand Needs Influencer Marketing: Types of Influencers and How to Measure Value,” we identified the different types of influencers and what each can provide for a brand. Additionally, we outlined how to measure the value of the content produced by influencers and ways to maximize a partnership. Continuing…
Read On from Paid & Organic Influencers: Pros, Cons, & Everything in Between
[et_pb_section bb_built=”1″][et_pb_row][et_pb_column type=”4_4″][et_pb_text _builder_version=”3.0.106″ background_layout=”light”] lotus823 Co-founder David Hernandez to Speak on Passion at TEDxAsburyPark Integrated marketing agency’s leader to present on the immigrant’s journey to achieving the American Dream EATONTOWN, N.J.— May 1, 2018 — lotus823, an award-winning, integrated marketing communications agency, is pleased to announce its Co-founder and Managing Partner, David Hernandez, will…
Read On from lotus823 Co-founder David Hernandez to Speak on Passion at TEDxAsburyPark
Eatontown, NJ – May 7, 2018 – lotus823, an award-winning integrated marketing communications agency, is proud to announce its recent honorable mention in Ragan’s 2017 PR Daily Awards and Platinum Award in the Hermes Creative Awards program. The honorable mention was for a digital campaign created on behalf of headphones giant and client Audio-Technica in…
March 2nd was Employee Appreciation Day and we felt it was only fitting to center a blog around the holiday! From Friday team lunches to company outings, we share a lot of time together. In all of this time we have created so many memories, so we asked our team what their favorite memory is…
A new year marks a fresh start and welcomes life changes, whether they are big or small. Each year most of us make resolutions to better ourselves, our communities, or the world. We asked members of our lotus823 team what their 2018 resolutions are and received inspiring responses that you can read below! My resolution…
Eatontown, NJ, November 14, 2017 – lotus823, an award-winning, integrated marketing communications agency, is proud to announce it has recently won two MarCom awards, including a Gold award for Digital Media in Writing in the Blog category, and a Platinum award for Strategic Communications in the Marketing/Promotion Campaign category. Bringing home the gold is lotus823’s…
We are kicking off 2017 with some BIG news! We are proud to announce the acquisition of Rachel Litner Associates (RLA), a culinary, housewares and lifestyle public relations firm headquartered in Livingston, N.J. Since our founding, our agency has operated mainly in the consumer electronics, technology and health & wellness spaces, and this acquisition will…
The annual global consumer electronics and technology tradeshow, CES, is an exciting time for businesses, marketers, and tech enthusiasts alike! A buzzing sea of excitement, the tradeshow floor is filled with folks who’ve traveled the world to announce new products, exhibit their brand, or simply check out the plethora of innovation. CES has been a…
Digital marketing. Content marketing. Performance marketing. Affiliate marketing. The industry is jam-packed with descriptors that can seem quite vague, especially if it’s not part of your day-to-day. On our blog we often talk about digital tactics such as influencer relations and social media content, but for one question always remains: What else can we do…
Read On from What is Affiliate Marketing?: Q&A with Digital Advertising Strategist, Anthony Berardo
At lotus823, we provide each client with a customized blend of digital marketing, public relations, and social media strategy, all based upon the brand’s unique needs. We’ve been working with Peerless-AV, a leader in innovative audio and video solutions and accessories, for the past few years, providing a range of services to help bolster the…
Read On from Marketing Approach for Peerless-AV: Q&A with Strategist Beth Gard
lotus823 is excited to announce the recent appointment of Nancy Kohlreiter as Chief Operating Officer of our award-winning integrated marketing communications agency. In her new role, Nancy will manage lotus823’s overall corporate vision with a key focus on efficiently managing the agency’s future expansion and plans for growth, ensuring financial strength and operating efficiency along…
Read On from lotus823 Appoints Nancy Kohlreiter as Chief Operating Officer
Editor’s Note: As we do each semester with our students, we tasked intern Connor Zazzo to write about what he’s learned at lotus823 to wrap up his time with us. We’re gracious for his heartfelt blog and it was a pleasure watching him grow as a marketing professional over the past few months. </ br> Purchasing…
Read On from From Inventory to Innovation: My Intern Experience At lotus823
Fresh on the heels of our Best in Show win at the 40th annual JASPER Awards, our integrated marketing communications agency was once again recognized for our work in media relations and content marketing. In November, PR News acknowledged lotus823 at its two annual awards ceremonies, the Digital PR Awards and the 2015 Agency Elite…
Read On from lotus823 Recognized with Digital PR Award and Honorable Mention by PR News
It’s autumn and leaves aren’t the only things changing here at lotus823. As our PR team preps for the busy trade show season, a new member has been added to the ranks! Katie Lynch recently joined the lotus823 team as a PR Assistant Account Executive. After a whirlwind first week, we wanted to check in…
Read On from lotus823 Employee Spotlight: Katie Lynch, PR Assistant Account Executive
It is always an honor when our integrated marketing communications agency is recognized for the work we do for our clients and our latest award wins are no exception. In October, lotus823 was recognized with five awards, including Best in Show at The Jersey Shore Public Relations and Advertising Association’s 40th Annual JASPER Awards. Established…
Read On from lotus823 Takes Home “Best In Show” at 40th Annual JASPER Awards
Are the holidays about presents or presence? Having been a merchant for many years, my initial thoughts surrounding the holidays typically occurred in the middle of summer. When most folks were putting on sunblock, I was planning for the biggest selling season of the year. Now as a digital marketing professional, I still find myself…
At lotus823, an award winning integrated marketing agency based in New Jersey, we are proud to announce the expansion of our client portfolio with the addition of two new clients – Gumdrop Cases and Maverick Industries. We continue to see demand for our integrated services, providing each new client with a customized blend of Digital…
It is officially fall and the leaves are quickly changing color here in New Jersey. But that isn’t the only thing that has changed this month. Throughout September we have seen a new iPhone, a new Google logo and closed out the month with a really amazing Super Blood Moon. Sure, that’s all really exciting,…
We are excited to announce the promotion of Beth Gard to Account Supervisor. In her new position, Beth will play a key role in the development and execution of integrated PR and marketing programs. She will continue providing day-to-day management for client accounts as well as leading public relations activities for the lotus823 brand. She…
Read On from lotus823 Announces Beth Gard’s New Role as Account Supervisor
Summertime is typically known as a slow period for agency folks, but at lotus823, our digital marketers experienced quite the opposite. While our PR team was busy with holiday gift guide pitching, our social media team welcomed a new member! Vicki Marziale recently joined lotus823 as a Social Media Account Executive. Now that she’s had…
Read On from lotus823 Employee Spotlight: Vicki Marziale, Social Media Account Executive
Award-winning New Jersey PR and digital marketing agency, lotus823, is pleased to announce the addition of its new client, Healbe™, an innovative leader in whole body health management. In partnering with Healbe™, lotus823 will implement a comprehensive public relations strategy to further increase brand awareness and visibility of The Original 100% Automatic Body Manager, GoBe™….
Read On from lotus823 Expands Clientele With Addition of Healbe™
lotus823, a New Jersey-based PR and digital marketing agency, is pleased to announce the addition of Life n Soul, a pioneer in innovative and stylish Bluetooth gadgets and audio devices, to its growing client roster. lotus823 will support Life n Soul with a blend of strategic public relations, content marketing, and social media services. Founded…
Read On from lotus823 to Launch PR and Digital Marketing Services for Life n Soul
In April of this year, lotus823 was lucky enough to have Nancy Kohlreiter join our PR and digital marketing team. It has been our honor to have Nancy join our lotus823 family to lead our business development team, bringing along her impressive 13 plus years of product development experience. We sat down with our new…
Read On from From Luggage to Wine to Headphones: How Nancy Kohlreiter Ended Up at lotus823
A startup is more than a company. In our first interview with David Hernandez, managing partner at lotus823, we established that a vision is key to a startup and that people are the physical manifestation of that vision. To dig into that idea further, in this installment we’ll look at the people and culture of…
Read On from The Startup Interview, Part 2: People and Culture
EATONTOWN, N.J. – lotus823, a PR and digital marketing agency based in New Jersey, is pleased to announce the recent appointment of Nancy Kohlreiter as Director of Business Development and Operations. In her new role, Kohlreiter will lead the Business Development team, utilizing her 13 years of experience in merchandising to foster new business relationships…
As a full service content marketing agency, lotus823, will execute public relations, search engine marketing, and social media strategies for the audio products engineer. Tinton Falls, N.J. – January 2014 – lotus823, a New Jersey-based content marketing agency, is pleased to announce the addition of Felt Audio, a pioneer in ultra-mobile audio products for active…
Read On from New Jersey Content Marketing Agency Welcomes Felt Audio
As a new public relations professional, I would like to share with you one of the basic New Year’s preparation strategies that I have recently learned at our integrated marketing agency. Preparing an editorial calendar strategy is essential to your client’s success, as well as your own. Knowing the prime opportunity to pitch your client…
Read On from Editorial Calendar Strategy Advice for Public Relations Professionals
Welcome to the integrated marketing monthly roundup! In November, lotus823 brought to you the ins and outs of integrated marketing. Engagement, campaigns and creative news sources are just a few of our favorite things….
Read On from What We Learned in the Month of November – Integrated Marketing Monthly Roundup
We are excited to announce that Katie Foley has been promoted to Director of Client Relations. David Hernandez, Co-Founder and Managing Partner stated, “Katie’s creative acumen coupled with her strategic approach to our clients’ brands has been, and continues to be, an enormous asset benefiting our clients and the outstanding results our agency consistently delivers…
Read On from lotus823 Announces Katie Foley’s New Role as Director of Client Relations
As an integrated marketing agency, lotus823 stays on top of all of the latest trends in the world of search engine optimization and pretty much everything Google does. One recent Google update that is making waves at our digital marketing agency is the rapidly increasing (not provided) statistic in Google Analytics data. This means that…
Read On from SEO Tips for the Google (not provided) and Hummingbird Algorithm Updates
Most kids want to be something like a doctor, a lawyer or a teacher when they grow up. I used to dream of becoming a trapeze artist and joining the circus. I don’t spend my days flying high under the big top; however, I like to think I came pretty close with my career in…
Read On from Working in Integrated Marketing… My Childhood Dream of Joining the Circus Came True
We are now in the home stretch of the holiday season and many people are already scouring leaked Black Friday ads and making their shopping plans. For me, it’s always a dilemma about what I should give to my family and friends. Of course the holidays are not all about the gifts, but seeing the…
Read On from Working in Integrated Marketing… My Childhood Dream of Joining the Circus Came True
While driving my sister and mom to visit family, my mom rambles on: Mom: “So, I talked to so and so…” Me: “Oh yeah, what did you say?” Mom: “I told her your sister is a lawyer and you’re in public relations, but I have no idea what you do…” We have had this conversation…
Read On from How to Explain Integrated Marketing to Your Grandma
Social media has refined itself in its tenure as a modern powerhouse, a lynchpin almost, in modern advertising. A business that does not incorporate social media is laughable in this day and age. But, since everyone is a player, there’s more to it than the basics we’ve grown accustomed to. In integrated marketing, it’s important…
Read On from 3 Tips for Advertising on Social Media Effectively
Welcome to the integrated marketing monthly roundup! In October, lotus823 brought you lots of treats. By treats, we mean tips, tools and even music to help you power through your workday. #TBT Special: When Social Media Was Just ICQ and AIM By: Erin Cunningham When someone says social media, we think Facebook, Twitter, etc. If…
Read On from Integrated Marketing Monthly Roundup – October 2013
Halloween has crept up on us again. Our office is now filled with copious amounts of candy, pumpkins, and costumes. This is the perfect time of year to showcase your imagination. Our integrated marketing agency is bustling with out-of-the-box thinkers who are passionate about what they do. Talent is never stifled here; a credit to…
Read On from #AgencyOfRock Vol. 3, Monster Mashup Halloween Mix
As an integrated marketing agency, my team and I need to consistently be thinking of fresh ideas, fresh like a delicious fall-time apple. In the spirit of fall apple picking, let me break down for you how the best attributes of lotus823 can be compared to our favorite fall snack. I’ll begin from the inside…
Another month has past us and if you have missed some of our recent blogs, no need to worry. We are back with our integrated marketing monthly roundup! Here’s a look back at some of our favorite brands, best practices advice and tips to land you the internship you’re yearning for. 5 Tips to Help…
Read On from Integrated Marketing Monthly Roundup – September 2013
lotus823 to power strategic integrated services campaigns, executing SEO and social media for AfterShokz and PR and social media for No. 8 Brands, to help bolster brand visibility for the consumer electronic companies lotus823, an integrated marketing agency with offices in N.J. and Fla., is proud to announce the addition of two innovative companies to…
RCA selects integrated marketing company, lotus823, to provide social media marketing for the brand’s Facebook, Twitter, Pinterest, Instagram, LinkedIn and Google+ accounts lotus823, an integrated marketing agency with offices in N.J. and FL, has added iconic electronics brand RCA to its growing client roster. lotus823 will implement monthly social media services as part of a…
N.J.-based integrated marketing agency, lotus823, to implement social media and search engine optimization services for barnwood furniture architects, Old Barn Star lotus823, an integrated marketing company, offers a mix of search engine optimization and social media services to its newest addition, Old Barn Star. lotus823 will use a comprehensive cross-platform approach, combining search engine optimization…
lotus823, an integrated marketing agency that offers a blend of public relations, search engine marketing and social media services, is excited to announce the addition of Biscotti Inc. to its family of clients. lotus823 will support all integrated communications strategies for the brand, utilizing a comprehensive cross-platform approach to increase and improve Biscotti’s brand equity…
Read On from lotus823, Integrated Marketing Company to Provide PR and SEM Services for Biscotti Inc.
Clear Computing, service management software company, recruits the integrated marketing services of lotus823 to meet social media and SEO goals Integrated marketing agency, lotus823, is pleased to announce that it has recently brought on service management software company, Clear Computing, to its roster of clients. lotus823 will be executing an integrated strategy that focuses on…
Read On from lotus823 Social Media and SEM Services: The Clear Choice for Clear Computing, Inc.
Have you ever considered writing a blog? Writing a blog can seem very overwhelming. Taking that first step and getting started writing is by far the most difficult part. Here are 5 tips to get you on your feet and off to the races: Keep the ideas flowing. Always work on more than one subject…
Pinvolve is a handy Facebook app that combines two of the top leading social media sites: Facebook and Pinterest. If you’re getting tired of the same old Facebook layout, this app could be the perfect solution. The Pinvolve app allows you to view your Facebook photo posts in a Pinterest-like style. You can also pin…
With Instagram being one of the biggest craves to hit the app world, users are growing rapidly. Currently, there are over 40 million people hooked and that number doesn’t seem to be slowing down anytime soon! The digital photo-sharing app, Instagram, made its debut with the iPhone and then made its way to androids across…
Read On from Spotting an Instagram, Digital Photo-Sharing App, Junkie
Luxury bed and sleep accessories manufacturer, DUX North America, selects lotus823, an integrated public relations and search engine marketing firm, to provide PR, SM, & SEO services Integrated PR, SEO, and SM Services for Duxiana to Begin lotus823, an integrated marketing agency based in Tinton Falls, N.J., is pleased to announce a new partnership with…
Online auction website, The BidSpot, has recruited the PR and SEM services of lotus823, an integrated public relations and search engine marketing firm Integrated Marketing Services to Begin for The BidSpot lotus823, an integrated marketing agency that offers a blend of public relations, search engine marketing and social media services is pleased to announce the…
Brand page owners may have noticed a new look to their Facebook page. On March 30, all Facebook brand pages automatically converted to Timeline. Well, you may now be asking, “So what does the new Facebook Timeline include?” We have narrowed down the most important elements of Facebook Timeline for you to know below. 1)…
Read On from Attention Page Owners: Time to Face the Timeline!
If you’ve ever used Pinterest, then you may be asking yourself the same question. It’s likely that the average 98 minutes per month that a user spends on the site feel like only seconds. This rapidly growing social media site always has something new for it’s more than 16 million users. Basically, Pinterest.com is a…
Does an interactive TV with a built-in webcam and microphones sound like a great idea to you? Samsung is releasing advanced LED HDTVs with new features including a built-in camera with microphones, face recognition, voice command and Internet access. Pretty cool, right? Maybe, if you’re not concerned with privacy that is. While these new features…
Read On from Privacy Concerns: Is Big Brother… err, Samsung, Watching You?
Looking for the best way to gain exposure for your brand in the upcoming year? We came across the 5 most popular digital tools, broken down by Cheap Sally, which engage your fans to make them feel as connected to you and your brand as possible. Keep reading to find out which tools are right…
The past holiday season gave insight to how much customers rely on online shopping. Online shopping creates a somewhat stress free environment. Shoppers no longer have to deal with long lines or busy stores. However, with the lack of human interaction, customer service is the biggest complaint of those who shop online. Why Online Customer…
Now that the new year is upon us, we must review the top tech consumer trends of 2011: Here are the top trends of 2011: Group buying (groupons) Geolocation Apps (i.e. Foursquare) Tablets (iPads, Kindles, etc.) Cloud-Based Productivity Apps (i.e. Google Docs) Online Video in Enterprise (i.e. YouTube) Online Q&A Crowdfunding Mobile Photo Sharing Apps…
Does the ability to both share and organize images on the internet sound of interest? Before you go ahead and make an account on Pinterest.com, make sure that you have plenty of free time! This relatively new online image pin-board can have you instantly hooked and intrigued. Pinterest.com is a new social media website that…
Tim Tebow has been generating a lot of buzz throughout this 2011-2012 NFL season. Yes, he led the Denver Broncos to the first and second rounds of playoffs; however, most of the buzz created by Tebow was from his move of getting on one knee and starting to pray, despite what was going on around…
You may have heard about the Stop Online Piracy Act (SOPA) but may not know much about it. SOPA is a bill that was introduced in the United States House of Representatives on October 26, 2011. “This bill expands the ability of U.S. law enforcement and copyright holders to fight online trafficking in copyrighted intellectual…
Best Wishes for a Happy Holiday and New Year from all of us at lotus823!…
Lately, the hottest topic in social media has been, without a doubt, Google+. But one of the drawbacks of the new social networking giant is the lack of customization. Don’t worry, you have come to the right place! Mashable listed 10 tips and tricks to help better your Google+ brand page and we have highlighted…
It’s that magical time of year again, when everyone is reminded to be a little more selfless and have compassion for those less fortunate. Many of us look for ways to reach out to those in need and there’s no better way to get into the holiday spirit! Now more than ever, many businesses are…
Facebook’s newest addition is called Facebook Page Insights. It allows Facebook Page owners to understand the status of their pages and us that information to expand and reach larger audiences. Understanding Facebook Insights Importance Facebook Page Insights tells you: The total number of likes on your page The number of people who are friends with…
Twitter just recently updated its appearance on its website, mobile apps, and social media integrator. What’s New? Twitter has been reorganized into four categories, both on the website and mobile apps. Home: Your feed will be more consistent across platforms, be able to view photos and videos right in the tweet instead of a side…
Today, Twitter announced brand pages and introduced a major redesign. The brand pages will let “brands” customize their headers to make their logo and tagline more prominent. Another feature for brand pages will be to keep a particular tweet on the top of the timeline. The top tweet will also auto-expand to show embedded photos…
Since its launch in 2006, HubSpot’s Website Grader has been used by over 4 million people to grade their website marketing effectiveness. Since the times are changing, so is HubSpot’s Website Grader. Today, HubSpot launched Marketing Grader, which analyzes 30+ measurements compared to the 9 Website Grader uses. Type in the URL of your company…
Read On from HubSpot’s Superior Website Grader: Marketing Grader
Google expansion! First came the social network Google+, now it is introducing its music feature called Google Music. At lotus823, we see how beneficial this can be for Google. What is Google Music? The service, much like iTunes, will allow customers to buy tracks or full albums. The customers will be able to save these…
Steve Jobs, one of the world’s most memorable people in modern technology passed away on Wednesday, October 5, 2011 due to cancer. All of us here at lotus823 are truly saddened by the news, but know that he left a legacy behind that will forever impact our lives, and the lives of many. Image Credit:…
Public relations agency lotus823 has been chosen by iWatchz for integrated PR and SEM services. Premier PR and SEM Services to Begin iWatchz selects lotus823 for integrated PR and SEM services. The public relations agency is set to launch a public relations and SEO strategy to familiarize the U.S. market with the iWatchz brand. iWatchz…
Read On from Public Relations Agency lotus823 Secures Contract With iWatchz
Integrated SEO and PR strategies from lotus823 will be delivered to Alto Professional. Search Engine Marketing Company Provides SEO and PR Strategies Search engine marketing company lotus823 has been selected to provide integrated SEO and PR strategies for Alto Professional, a leader in live performance reinforcement. Alto Professional is renowned for creating portable, sturdy, powerful,…
Read On from Alto Professional Chooses lotus823 for SEO and PR
Numark has enlisted the public relations and SEO experts at lotus823 to further develop the visibility of the Numark Industries brand. SEM Agency Offers Services to Promote DJ Equipment PR and SEM agency, lotus823, announces that they have been selected to provide integrated SEM, SEO and PR services for Numark, the world’s leading manufacturer of DJ…
Read On from Numark Enlists the Public Relations and SEO Experts at lotus823
Alesis engages lotus823 for strategic search engine optimization and PR consulting. Integrated PR Consulting and SEO Services Begin SEM firm lotus823 has been selected to provide search engine optimization and PR consulting services to Alesis, the world’s leading manufacturer of professional audio recording equipment and studio electronics. Providing a wide range of advanced and affordable…
Read On from Search Engine Optimization for Alesis Provided by lotus823
Akai Professional selects the PR and SEO consultants at lotus823 to advance its visibility. PR and SEO Firm Provides SEM Strategies The PR and SEO consultants at integrated SEM and PR firm lotus823 have been selected to provide public relations strategies and SEM solutions to Akai Professional. For the last 20 years, Akai Professional has…
Read On from Akai Professional Enlists PR and SEO Consultants at lotus823
Through PR strategies lotus823 will help AA&V promote the auditory excellence of rCube to the American public. Premier Public Relations Services to Begin lotus823, a premier public relations firm, has been selected by American Audio & Video to provide PR strategies for the rCube, manufactured by Arcam the award-winning designer of Hi-fi and home cinema…
SimpliciKey, LLC has signed with lotus823 for enhanced public relations and SEO solutions. First Class SEM Company Provides SEO Solutions lotus823, a PR and SEM Company, has been picked to develop and execute an integrated strategic Public Relations, SEO solutions, and Social Media strategy for SimpliciKey, LLC, creators of the SimpliciKey™ Remote Control Electronic Deadbolt….
Read On from SEO Solutions for SimpliciKey, LLC to be Provided by lotus823
lotus823, search engine marketing and PR agency, has been selected by Bluw Toys to design an integrated SEM and PR plan that will introduce EggBods™ to the US market. Search Engine Marketing Services to Begin Bluw Toys has selected lotus823, a search engine marketing and PR agency, to help launch the EggBods™ brand in the…
Read On from Integrated SEM and PR Plan Launched by lotus823 for EggBods™ by Bluw Toys
EggBods bring out the creative and silly side in all of us. Here at lotus823, we decided to make a funny marketing video about the EggBod’s journey to select local Michael’s stores! EggBods are entertaining and adorable wind up, collectible egg toys that have traveled to Planet Earth from Planet Egg. There are currently eight…
Read On from Funny Marketing EggBods Video by the lotus823 team
lotus823, an emerging integrated public relations and search engine marketing firm, welcomes Innovéz™ to their growing clientele. Innovéz™ creates trendy biodegradable iPhone cases that provide consumers with a green way of covering their phones. lotus823 is executing a public relations campaign to promote Innovéz’s™ new protective case for iPhone 4, which is compatible with Verizon…
Read On from lotus823 to Conduct PR Campaign for Innovéz™, Creator of Biodegradable iPhone Cases
We’re pleased to announce the signing of our newest client: Sonomax Technologies, Inc., (SHH:TSX VENTURE) creator of SOUNDCAGE™ CUSTOM-FIT earphones. Sonomax Technologies and SOUNDCAGE™ Sonomax is a leader in the research, development and licensing of IN-EAR TECHNOLOGIES, which are designed to protect hearing and improve listening, and software driven solutions for validating earpiece performance. Based…
LOTUS823 & CMI CORPORATION ANNOUNCES STRATEGIC PARTNERSHIP
May 12, 2025
An End-To-End Marketing & Sales Solution for Suppliers and Brands lotus823 is excited to announce its partnership with CMI Corporation. This new partnership combines the capabilities of CMI, which is to link brands and suppliers with retailers, with the full-service public relations and marketing capabilities of lotus823. CMI works with retailers such as, but...
Read On from LOTUS823 & CMI CORPORATION ANNOUNCES STRATEGIC PARTNERSHIP
May 9, 2025
Introducing a A New End-To-End Marketing & Sales Solution for the Music Industry & Beyond We are thrilled to announce our partnership with Sound Strategy Marketing. This new partnership forges a bond between a traditional manufacturers’ rep firm, Sound Strategy Marketing, LLC, specializing in MI, Pro Audio, DJ, and CE, with the full-service public relations...
Read On from LOTUS823 & SOUND STRATEGY MARKETING ANNOUNCES STRATEGIC PARTNERSHIP
Media Training for Trade Shows: Why It’s Important
March 25, 2025
You invest a lot into trade shows. The significant time coordinating and planning the logistics. The money spent on elaborate booth builds and attendance. The travel for your employees. Have you invested in preparing your team to speak with the media who attend? Media training for trade shows is often an overlooked preparation tactic. A...
Read On from Media Training for Trade Shows: Why It’s Important
