The biggest technology show of the year, the Consumer Electronics Show (CES), is approaching faster than the Indy cars attending. The Consumer Technology Association (CTA) is partnering with the World Academy of Art and Science (WAAS) in support of the United Nations’ efforts to advance human security for all, making the effort this year’s theme. As we dig through the exhibitors, events, and keynote speakers, we can find product trends and predict what’s to come at the Las Vegas show. Here is what we are expecting to see from CES 2023!

 

Automotive

Many of the exhibitors set to attend are involved in automotive technology. More specifically, advancements in electric vehicles will be a leader at this year’s show. Major car manufacturers will be attending, explaining their electric fleets and cars. It is confirmed that the Chairman of the Board of Management of BMW will deliver a pre-show keynote address at CES 2023. Additionally, electric vehicle (EV) charging companies will be showcasing their latest innovations in the industry, making a greener world more accessible. The Indy Autonomous challenge will also be returning after their display last year. The race will highlight developments in the autonomous vehicle industry and of driver-assistance systems.

 

Digital Health

Since the pandemic, health and wellness technology continues to flourish for both at home consumers and in the health care professional industry. The rapid growth of this technology enabled those with chronic diseases and the elderly to keep track of their health conditions at home while hospitals were filled, people were told to stay home, and telehealth appointments became more normalized. Remote patient monitoring (RPM) devices such as wearables, and at home test kits, allows users to monitor their own health and provide accurate information to their doctors, helping those with chronic diseases, the elderly, and people simply looking to keep an eye on their health.The RPM market was valued at 24.56 billion in 2020 and is projected to reach 166.52 Billion by 2030.

 

Metaverse

With the approaching excitement to the metaverse, companies continue to hop into the immersive world showing their products for when the time arrives. The metaverse is a virtual world using AR, VR, and XR technology where people can interact on the internet. The market could represent a revenue opportunity of $800 billion by 2024, with nearly 70% of companies using it, according to Bloomberg.

 

New CES 2023 Categories

This year, CES is exploring the power of technology and will be debuting new categories for Web3, crypto and blockchain, and remote work technology. Web3 is working to incorporate all the new technologies supported by the metaverse. NFTs, crypto, and blockchain are growing into big digital assets and virtual currency. Thirdly, since 2020, working from home has become more common and sought out. This rise has companies looking for ways to improve at-home work flows.

Attending CES? it takes more than just showing up to get maximum impact from the biggest tech event of the year. Our total approach to the CES experience encompasses an extensive suite of services tailored to client goals. Contact us today and let’s talk strategy!

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