The Ins and Outs of an Integrated Marketing Campaign

The Ins and Outs of an Integrated Marketing Campaign

In a fast-paced digital world, brand recognition and originality are not as simple as it once was. To stand out in the crowded marketplace, brands must focus on a combination of digital marketing and public relations efforts. An integrated marketing campaign is the...

CES 2022: Show Predictions and Biggest Trends to Watch

CES 2022: Show Predictions and Biggest Trends to Watch

The race to CES 2022 is well underway! In less than two months, exhibitors, media, and industry professionals from across the world will be gathering in Las Vegas to debut the latest innovations in consumer technology. Before show day arrives, we shared some of the...

3 Affiliate Marketing Tips for PR Success

3 Affiliate Marketing Tips for PR Success

Are your brand’s marketing efforts maximizing exposure, traffic, and sales? Affiliate marketing is an effective way for your brand to reach new consumers, drive online sales, and increase overall visibility. When used in conjunction with a public relations strategy,...

Marketing Tips for the Best-Ever Black Friday

Marketing Tips for the Best-Ever Black Friday

Now is the time to start prepping your holiday marketing campaigns! With Black Friday and Cyber Monday setting online shopping records last year - surging nearly 22% year-over-year, 2021 doesn't show any signs of slowing down. Looking to make the most out of your...

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