Social Media 101 for Global Brands

Social Media 101 for Global Brands

There are a lot of tips and tricks to consider when your business is diving into social media marketing, such as “which hashtags should I use?” or “does this picture clearly match the message I am trying to send?” There is a method, though, to all of the social media...

Social Media Advertising Best Practices: Twitter

With a list of growing opportunities for businesses that are active on social media, it should be no surprise that advertising has infiltrated these platforms with full force. We’ve previously covered our top tips for Facebook advertising, but with several social...

Social Media Advertising Best Practices: Facebook

Social media seems to have taken the world by storm within the last several decades, and advertising is certainly no exception. As a modern-day marketer, it can be easy to get caught up in the seemingly countless platforms to promote your business, which is why we’ve...

Amazon’s A+ Content Explained

If you’ve ever considered selling your products on Amazon or currently sell on Amazon, you have likely heard of Amazon A+ Content or Enhanced Brand Content. While the services may sound familiar, do you know what they are, how they can help your business, how to...

IH+HS 2019: Innovation Abounded at this Year’s Trade Show

Although it has changed names a number of times over the years, the International Housewares Association’s (IHA) annual trade show is still going strong. The 2019 International Home + Housewares Show (IH+HS) was held from Saturday, March 2 to Tuesday, March 5 at...

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