by lotus823 | Dec 28, 2021 | Advertising, Digital Marketing, Google Advertising, Google AdWords, Integrated Marketing, Marketing, Uncategorized
Advertisements are crucial in marketing for generating awareness and targeting consumers, all helping to drive more sales. Projections estimate that by 2024, revenue in digital advertising will top 460 billion. In a society that is dominated by advertisements daily,...
by lotus823 | Dec 3, 2021 | Advertising, Blogs, Digital Marketing, Experiential Marketing, Influencer Marketing, Integrated Marketing, Integrated Marketing Monthly Roundup, LinkedIn, Marketing, Pinterest, Public Relations, Search Engine Marketing, Search Engine Optimization, Social Media, Social Media Marketing, Technology
Throughout the month of November, Instagram launched new Story features to improve overall engagement, Pinterest introduced a new marketing hub just in time for the holidays, and Google made updates to their AdSense policy. Learn more about November’s social media and...
by lotus823 | Nov 19, 2021 | Advertising, Blogs, Branding, Digital Marketing, E-mail Marketing, Instagram, Integrated Marketing, Marketing, Public Relations, Social Media, Social Media Marketing, Technology, TikTok
Animal lovers through and through, our team loves assisting pet brands with building their visibility, credibility, and reputation. To drive brand awareness for our clients’ pet products, we target the best media opportunities and partnerships with well-known industry...
by lotus823 | Nov 5, 2021 | Advertising, Blogs, Branding, CES, Conference, COVID-19, Digital Marketing, Integrated Marketing, Marketing, Social Media Marketing, Technology, Trade Shows
The race to CES 2022 is well underway! In less than two months, exhibitors, media, and industry professionals from across the world will be gathering in Las Vegas to debut the latest innovations in consumer technology. Before show day arrives, we shared some of the...
by lotus823 | Oct 15, 2021 | Advertising, Blogs, Case Study Spotlight, Digital Marketing, Instagram, Integrated Marketing, Marketing, Public Relations, Search Engine Optimization, Technology
With a diverse range of clients in the consumer electronics and housewares industries, we have an expertise in developing and executing integrated marketing strategies. One most recent example of our work in the home and technology verticals is our partnership with...
by lotus823 | Oct 7, 2021 | Advertising, Best Practices, Blogs, Consumer Behavior, Digital Marketing, E-mail Marketing, Holiday, Integrated Marketing, Marketing, Public Relations, Small Business
Now is the time to start prepping your holiday marketing campaigns! With Black Friday and Cyber Monday setting online shopping records last year – surging nearly 22% year-over-year, 2021 doesn’t show any signs of slowing down. Looking to make the most out...
