How to Write a Stellar Media Pitch & Why It’s Important

How to Write a Stellar Media Pitch & Why It’s Important

Crafting a great media pitch is key to attracting top-tier journalists, bloggers, and influencers. It’s not just about thinking like a journalist and tailoring your pitch—it also needs to be interesting, brief, and relevant. Mastering this skill is crucial if...
How To Write Killer Blog Content & Why It’s Important

How To Write Killer Blog Content & Why It’s Important

  Blog writing is a powerful tool to connect with audiences, share knowledge, and establish authority. By understanding its purpose and key elements, anyone can create powerful and engaging content. Whether you’re new to blogging or are an experienced vet,...
6 Tips for Prepping Your Amazon Store for the Holiday Season

6 Tips for Prepping Your Amazon Store for the Holiday Season

With the 2023 holiday season quicky approaching, it’s time to prepare your brand’s Amazon store for major sales! From Black Friday deals to shopping for the New Year, consumers continue to scour Amazon for the best holiday and gift deals. Ensure that your...
2024 Trend Report: Health & Wellness Insights

2024 Trend Report: Health & Wellness Insights

As we step into the year 2024, the landscape of health and wellness is undergoing a profound transformation. The quest for physical, mental, and economic well-being has never been more prevalent, as consumers around the world continue to prioritize their health like...
A Look Back at CES 2023: Strong Showcase and Client Success

A Look Back at CES 2023: Strong Showcase and Client Success

The memories of CES 2023 may be fading but the results are everlasting! At lotus823, we encourage our clients to participate in industry trade shows to directly connect with key media and industry professionals, and the Consumer Electronics Show is at the top of our...
October Highlights: Digital Marketing & Industry News

October Highlights: Digital Marketing & Industry News

During the Halloween season, social media apps and search engines did something scary – they made changes and updates! Though change can be spooky, most updates are for the best, making work for social media managers and everyday users easier. Catch up on some...
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