by Melissa Hunt | Sep 20, 2019 | Social Media
When meeting with a prospect recently, we were discussing the struggle to garner authentic conversations around brands on social media. Consumers are constantly looking to others for recommendations, reviews, and testimonials, and in an era when writing fake Amazon...
by Megan Ferguson | Jun 20, 2019 | Social Media
There’s no denying the fact that the majority of people today are swapping out their newspapers for apps on tablets and smartphones. Gone are the days of families gathering around the television for the “evening news,” as social media has become the main source for...
by Megan Ferguson | Apr 12, 2019 | Best Practices, Social Media
With a list of growing opportunities for businesses that are active on social media, it should be no surprise that advertising has infiltrated these platforms with full force. We’ve previously covered our top tips for Facebook advertising, but with several social...
by Kaitlin Crocilla | Sep 28, 2018 | Instagram, Integrated Marketing Monthly Roundup, Marketing, Social Media
With September being back to school season, for social media it meant back to business! And for Instagram and Snapchat, the month was especially busy, with both platforms introducing ecommerce integration to make in-app purchasing easier than ever. Twitter also...
by Samantha Lins | Aug 16, 2018 | Influencer Marketing, Social Media
In our latest influencer blog post, Paid & Organic Influencers: Pros, Cons, & Everything in Between, we defined the differences between each type of influencer and what a marketing campaign can achieve by working with them. While there are millions of...
by lotus823 | Aug 10, 2018 | Blogs, Facebook, Instagram, LinkedIn, Social Media, Twitter
From sharing adorable dog pictures on Facebook to posting for a friend’s birthday on Instagram, it seems as though everyone uses at least one form of social media to mark life’s important moments. With privacy settings, it’s simple to keep these posts from reaching...
