Planning for 2022: Content Calendar Best Practices

Planning for 2022: Content Calendar Best Practices

As 2021 wraps up, now is the perfect time to start planning out your content ideas for the new year. This is where having a proper content calendar comes in handy–essentially it is a tool used to plan, monitor, and streamline all content activity related to your...
Marketing Tips for the Best-Ever Black Friday

Marketing Tips for the Best-Ever Black Friday

Now is the time to start prepping your holiday marketing campaigns! With Black Friday and Cyber Monday setting online shopping records last year – surging nearly 22% year-over-year, 2021 doesn’t show any signs of slowing down. Looking to make the most out...
The Key to a Successful PR Campaign for the Holidays

The Key to a Successful PR Campaign for the Holidays

It’s the most wonderful time of the year! Q4 is just weeks away, meaning the holiday season is right around the corner. While some consumers may not have quite finalized their wish lists, it is never too early to begin strategizing for the busiest shopping season. To...
Prepping Your Amazon Store for the Holidays

Prepping Your Amazon Store for the Holidays

Is your brand’s Amazon store ready for the 2021 holiday season? The COVID-19 pandemic has drastically shifted how consumers shop and it can be expected that many consumers will turn to online stores, like Amazon, for their gift shopping this year. Ensure that your...
Amazon Prime Day: Everything Your Business Needs to Know

Amazon Prime Day: Everything Your Business Needs to Know

Amazon’s annual savings event is quickly approaching! This year, the site is back with its summer-focused sale after COVID-19 forced last year’s event to be pushed into early fall. The annual savings event is scheduled for June 21st through June 22nd. This week, we...
“Do It Yourself”: Entrepreneurs Month

“Do It Yourself”: Entrepreneurs Month

June marks the start of “Do It Yourself” entrepreneurs month and as an agency founded by two entrepreneurs, we know exactly what it takes to successfully start and manage your own business. To kick off the start of the month, check out our top tips for any...
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