Factors to Consider When Planning a Google Ads Strategy
Google Ads has been one of the leading advertising platforms for over two decades and remains trusted by millions of marketers worldwide. Due to Google’s immense reach, various capabilities, and cost-effectiveness, Google Ads is a great option for those who wish to...
How Custom Market Research Can Benefit Your Business
Without research, effective marketing is not possible because it is vital to the process as marketing research and data analysis should be the backbone of any marketing strategy. In market research, data is gathered and analyzed to learn and better understand a...
November Highlights: Digital Marketing & Industry News
Throughout the month of November, Instagram launched new Story features to improve overall engagement, Pinterest introduced a new marketing hub just in time for the holidays, and Google made updates to their AdSense policy. Learn more about November’s social media and...
October Highlights: Digital Marketing & Industry News
Throughout the month of October, Instagram enabled desktop uploads and Facebook announced its new name as part of the company’s rebrand. Learn more about October’s important social media and industry updates below! Social Media Instagram Will Enable Users to...