by lotus823 | Mar 21, 2022 | Best Practices, Blogs, Branding, Digital Marketing, Influencer Marketing, Integrated Marketing, Marketing, Small Business, Social Media, Social Media Marketing, Uncategorized
With product launches having so many moving parts, a lack of resources leads to 95% of new developments to fail. If you want your product to be well received after its release, you need a groundbreaking launch that captivates everyone’s attention. But what does it...
by lotus823 | Mar 16, 2022 | Advertising, Blogs, Conference, Digital Marketing, Entrepreneur, IH+HS, Inspired Home Show, Instagram, Integrated Marketing, Marketing, Public Relations, Small Business, Social Media, Startups, sustainability, Technology, Trade Shows
Following a two-year hiatus due to the coronavirus pandemic, The Inspired Home Show returned in-person to Chicago’s McCormick Place on March 5-7, 2022. Formerly known as the International Home and Housewares Show, which has been sponsored by the International...
by lotus823 | Feb 22, 2022 | Advertising, Blogs, Branding, Digital Marketing, Influencer Marketing, Integrated Marketing, Marketing, Public Relations, Small Business, Social Media, Social Media Marketing
Brand ambassadors are a great tool to assist companies in their marketing efforts. Whether with a small or large business, brand ambassadors can help companies tap into their target market more by being a representation of the brand’s voice and promoting its products....
by lotus823 | Feb 15, 2022 | Advertising, Best Practices, Digital Marketing, Google Advertising, Google AdWords, Integrated Marketing, Marketing, Public Relations, Search Engine Marketing, Search Engine Optimization, Small Business, Technology
Google Ads has been one of the leading advertising platforms for over two decades and remains trusted by millions of marketers worldwide. Due to Google’s immense reach, various capabilities, and cost-effectiveness, Google Ads is a great option for those who wish to...
by lotus823 | Jan 11, 2022 | Branding, CES, Conference, COVID-19, Digital Marketing, Integrated Marketing, lotus823 Clients, Marketing, Public Relations, Small Business, Social Media, Startups, Technology, Trade Shows, Uncategorized
The world’s largest tech show, CES, returned ‘home’ to Las Vegas following a fully virtual showcase last year. Despite some setbacks related to the pandemic, such as popular brands canceling appearances and CES ending a day early, the show was a definite success with...
by lotus823 | Jan 5, 2022 | Advertising, Blogs, Digital Marketing, Facebook, Instagram, Integrated Marketing, Integrated Marketing Monthly Roundup, Marketing, Public Relations, Small Business, Social Media, Social Media Marketing, Technology, TikTok, Uncategorized
December did not disappoint in bringing forth plenty of new ideas in the digital marketing industry. From new social media features to take advantage of, to major ongoing business affairs, these updates may help play a role in making decisions that affect your brand’s...
