by Megan Ferguson | Jun 14, 2019 | Advertising, Best Practices, Social Media Marketing
As illustrated through our previous blog posts on social media advertising on Facebook, Twitter, and Instagram, social media has created a multitude of opportunities for businesses to reach consumers through a more casual medium, and now LinkedIn has hopped on the...
by Lindsay Byrne | May 16, 2019 | Best Practices, Social Media Marketing
The rise of social media has presented new opportunities and challenges for businesses. Utilizing these platforms to connect with consumers to spread the word about your brand has been known to be very effective. However, 60% of consumers no longer trust social media...
by Megan Ferguson | May 8, 2019 | Best Practices, Social Media Marketing
Marketing projections for 2019 only further emphasize an increase in the role of social media for marketers. Considering we’ve already covered all things Facebook and Twitter, we’re adding to our collection of social media advertising best practices with Instagram. As...
by Megan Ferguson | Apr 12, 2019 | Best Practices, Social Media
With a list of growing opportunities for businesses that are active on social media, it should be no surprise that advertising has infiltrated these platforms with full force. We’ve previously covered our top tips for Facebook advertising, but with several social...
by Alyssa Morrello | Apr 5, 2019 | Best Practices, Public Relations
T- 3…2…1. Liftoff! And you’ve launched! While not a rocket ship or NASA-grade cargo space-craft, it’s beneficial to mirror that level of precision and detail when planning any type of client launch. Whether working with a smaller crowdfunded product launch or a legacy...
by Megan Ferguson | Mar 22, 2019 | Best Practices, Social Media Marketing
Social media seems to have taken the world by storm within the last several decades, and advertising is certainly no exception. As a modern-day marketer, it can be easy to get caught up in the seemingly countless platforms to promote your business, which is why we’ve...
