by lotus823 | Oct 29, 2021 | Affiliate Marketing, Blogs, Branding, Digital Marketing, Facebook, Facebook Advertising, Google Advertising, Influencer Marketing, Instagram, Integrated Marketing, Integrated Marketing Monthly Roundup, Marketing, Public Relations, Search Engine Optimization, Social Media, Technology, TikTok
Throughout the month of October, Instagram enabled desktop uploads and Facebook announced its new name as part of the company’s rebrand. Learn more about October’s important social media and industry updates below! Social Media Instagram Will Enable Users to...
by lotus823 | Sep 24, 2021 | Blogs, Case Study Spotlight, Consumer Behavior, Digital Marketing, Facebook, Influencer Marketing, Instagram, Integrated Marketing, LinkedIn, lotus823 Clients, Marketing, Public Relations, Small Business, Social Media, Technology, Twitter
For over 10 years, we have continued to exceed clients’ expectations in a multitude of industries. One recent example of our work in the music and audio industry is our partnership with Mackie. Through an integrated public relations, influencer marketing, and social...
by lotus823 | Sep 10, 2021 | Best Practices, Blogs, Digital Marketing, Holiday, Influencer Marketing, Integrated Marketing, Public Relations, Social Media
It’s the most wonderful time of the year! Q4 is just weeks away, meaning the holiday season is right around the corner. While some consumers may not have quite finalized their wish lists, it is never too early to begin strategizing for the busiest shopping season. To...
by lotus823 | Aug 26, 2021 | Blogs, Digital Marketing, Facebook, Google Advertising, Influencer Marketing, Instagram, Integrated Marketing, Integrated Marketing Monthly Roundup, LinkedIn, Marketing, Social Media, Social Media Marketing, TikTok
Throughout the month of August, Facebook outlined new privacy limitations for advertisements, TikTok began testing a stories feature, and Google introduced new advertising precautions. Learn more about the latest digital marketing and industry news in our monthly...
by Elaina Whelan | Jul 16, 2020 | Case Study Spotlight, Influencer Marketing
Through tactical influencer marketing strategies, we have assisted brands in building instant trust and credibility with highly targeted audiences. Check out how we helped Audio-Technica, a globally recognized leader in the audio gear space, receive more than 7.2...
by Elaina Whelan | Jun 25, 2020 | Influencer Marketing
As 63% of marketers intend to increase their influencer marketing budget in the next year, rising platforms such as TikTok may just be the driving force behind reaching niche audiences. From identifying if your brand’s target audience is currently on the video-sharing...