by David Hernandez | Mar 26, 2024 | Public Relations
AI is evolving quickly. Naturally there is some fear and trepidation in the PR and marketing world of both the unknown and the very real impact it will continue to have as it evolves. However, there are some real opportunities for us, as PR professionals, to harness...
by Samantha Lins | Feb 7, 2024 | Best Practices, Branding, Influencer Marketing, Public Relations, Social Media Marketing
So, you’ve dotted your i’s and crossed your t’s in getting your consumer brand ready to roll. Now, how do you get the word out there? Here are three marketing strategies to consider in order to start gaining visibility and brand recognition. 1. Social media. It should...
by Elaina Whelan | Nov 9, 2023 | CES, Integrated Marketing, Public Relations, Trade Shows
CES 2024 is not just growing; it’s thriving. With the recent announcement from the Consumer Technology Association® (CTA), it’s evident that this year’s event is set to be a record-breaker. As the largest in-person, independently audited tech event...
by lotus823 | Oct 5, 2023 | CES, Integrated Marketing, Public Relations, Trade Shows
The annual Consumer Electronics Show (CES) is undoubtedly one of the most anticipated events in the tech world. CES has a long history of unveiling groundbreaking innovations and setting the stage for the future of technology. As the excitement is growing for this...
by lotus823 | Sep 1, 2023 | Digital Marketing, Integrated Marketing Monthly Roundup, Marketing, Public Relations, Social Media Marketing
As summer winds down and August comes to an end, it’s time for our monthly industry wrap-up! August was a hot month for the digital marketing industry. With new social media platform updates and features as well as insights on how to adapt to emerging industry...
by lotus823 | Aug 24, 2023 | Blogs, CES, lotus823 Clients, Marketing, Public Relations, Trade Shows, Uncategorized
The memories of CES 2023 may be fading but the results are everlasting! At lotus823, we encourage our clients to participate in industry trade shows to directly connect with key media and industry professionals, and the Consumer Electronics Show is at the top of our...
