Start Close In

Start Close In

In this episode… Mike McFadden, President of eAccountable, provides the motivation we all need to just get started in this episode of There’s Always a Lyric, hosted by David Hernandez.  “Start with the first thing close in, the step you don’t want to take.”...

3 Strategies to Implement When Launching Your Consumer Brand

So, you’ve dotted your i’s and crossed your t’s in getting your consumer brand ready to roll. Now, how do you get the word out there? Here are three marketing strategies to consider in order to start gaining visibility and brand recognition. 1. Social media. It should...
Is an Amazon-only Approach Right for Your Business?

Is an Amazon-only Approach Right for Your Business?

Remember in 1999 when everyone thought computers weren’t smart enough to handle the changing century and the world would simply crash at the stroke of midnight? Well, we are now staring down 2020, and man, have we come a long way since the Y2K jitters. Nowadays,...
Why You Need a Strong Amazon Marketing Strategy

Why You Need a Strong Amazon Marketing Strategy

The numbers don’t lie: Amazon has 310 million active users, with 197 million people shopping the e-commerce behemoth monthly. With 1-2-day delivery times and the convenience of one-click purchasing, consumers are treated to the ultimate in seamless shopping with...
Amazon’s A+ Content Explained

Amazon’s A+ Content Explained

If you’ve ever considered selling your products on Amazon or currently sell on Amazon, you have likely heard of Amazon A+ Content or Enhanced Brand Content. While the services may sound familiar, do you know what they are, how they can help your business, how to...
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