by lotus823 | Feb 22, 2022 | Advertising, Blogs, Branding, Digital Marketing, Influencer Marketing, Integrated Marketing, Marketing, Public Relations, Small Business, Social Media, Social Media Marketing
Brand ambassadors are a great tool to assist companies in their marketing efforts. Whether with a small or large business, brand ambassadors can help companies tap into their target market more by being a representation of the brand’s voice and promoting its products....
by lotus823 | Feb 17, 2022 | Advertising, Conference, Digital Marketing, Housewares, IH+HS, Influencer Marketing, Inspired Home Show, Instagram, Integrated Marketing, Marketing, Public Relations, Social Media, Trade Shows
The International Housewares Association (IHA) has been the host of the world’s leading home and housewares trade show for over 80 years. Each year, thousands of products, and innovations–from tabletop and kitchen essentials to cook and bakeware–are featured and on...
by lotus823 | Feb 2, 2022 | Advertising, Blogs, Branding, Digital Marketing, Influencer Marketing, Instagram, Integrated Marketing Monthly Roundup, Marketing, Pinterest, Public Relations, Search Engine Marketing, Social Media, Social Media Marketing, TikTok, Twitter, Uncategorized
Starting off 2022 strong, January brought forth plenty of new ideas and innovations to social media and digital marketing platforms. With new updates to be aware of plus current affairs ongoing in the industry, we want to keep you as informed as possible to enable you...
by lotus823 | Dec 20, 2021 | Blogs, Branding, Consumer Behavior, Digital Marketing, Facebook, Influencer Marketing, Instagram, Integrated Marketing, Marketing, Public Relations, Social Media, Social Media Marketing, TikTok, Uncategorized
As 2021 reaches its end, we can finally look back on the year and see what marketing tactics went well for brands. There are so many components to marketing that are important to cover, but you should make sure your brand, at minimum, is executing the below strategies...
by lotus823 | Dec 3, 2021 | Advertising, Blogs, Digital Marketing, Experiential Marketing, Influencer Marketing, Integrated Marketing, Integrated Marketing Monthly Roundup, LinkedIn, Marketing, Pinterest, Public Relations, Search Engine Marketing, Search Engine Optimization, Social Media, Social Media Marketing, Technology
Throughout the month of November, Instagram launched new Story features to improve overall engagement, Pinterest introduced a new marketing hub just in time for the holidays, and Google made updates to their AdSense policy. Learn more about November’s social media and...
by lotus823 | Nov 12, 2021 | Best Practices, Blogs, Branding, Custom Research, Digital Marketing, E-mail Marketing, Influencer Marketing, Integrated Marketing, Social Media, Social Media Marketing
In a fast-paced digital world, brand recognition and originality are not as simple as it once was. To stand out in the crowded marketplace, brands must focus on a combination of digital marketing and public relations efforts. An integrated marketing campaign is the...