by lotus823 | Oct 13, 2022 | Best Practices, Blogs, Branding, Company Culture, Digital Marketing, Integrated Marketing, Marketing, Public Relations, Social Media
Getting to know your customers can help you understand your target audience. In marketing, the question of who your target audience is, has been thrown around a lot. That is because, especially in today’s market, finding your target audience is the foundation of...
by lotus823 | Oct 6, 2022 | Blogs, Company Culture, Digital Marketing, Entrepreneur, Integrated Marketing, Marketing, Media Training, Public Relations
Sure, “just wing it” may seem like the easiest way to go into an interview, but it surely isn’t the most effective. Many business executives have never participated in an interview, and far more have never worked with the media. Talking to the media is a great...
by lotus823 | Jun 2, 2022 | Advertising, Blogs, Content Marketing, Digital Marketing, Social Media, Social Media Marketing, TikTok, Twitter
This past month we have seen updates on social media and in the digital marketing industry that will assist many companies in creating more brand exposure. Continue reading below to learn how these updates can have an impact on your business! Social Media...
by lotus823 | May 17, 2022 | Advertising, Blogs, Consumer Behavior, Digital Marketing, Google Advertising, Marketing, Uncategorized
With over a billion Google searches per day, it’s important to have a solid Google Search campaign in order to reach the right audience at the right time. If you’re just getting started, check out our Google Advertising 101 blog post. If you’re ready to launch your...
by lotus823 | May 11, 2022 | Amazon Marketing, Best Practices, Blogs, Consumer Behavior, Digital Marketing, Marketing
Amazon has given the world easy access to essentially every product, but how can brands make themselves known among all the competitors? Amazon A+ content is a feature offered to sellers who have been approved as brand owners through the Amazon Brand Registry process,...
by lotus823 | Apr 28, 2022 | Blogs, Content Marketing, Digital Marketing, Google Advertising, Instagram, Marketing, Social Media, Social Media Marketing, Technology
Everyday media and technology are changing. As always, it is important to stay up to date on the latest industry news to plan your marketing strategy ahead of time. Continue reading below to learn more about this month’s highlights in social media and industry...