by lotus823 | Oct 20, 2022 | Blogs, Branding, Conference, Digital Marketing, Entrepreneur, Integrated Marketing, Public Relations, Small Business, Social Media, Social Media Marketing, Trade Shows
Exhibiting at a trade show is no easy task – whether virtually or in-person. Trade shows take months of planning, from pre-show preparations, like signage and booth theme to post-show follow-ups, like connecting with qualified leads. Read on to learn more about how...
by lotus823 | Oct 13, 2022 | Best Practices, Blogs, Branding, Company Culture, Digital Marketing, Integrated Marketing, Marketing, Public Relations, Social Media
Getting to know your customers can help you understand your target audience. In marketing, the question of who your target audience is, has been thrown around a lot. That is because, especially in today’s market, finding your target audience is the foundation of...
by lotus823 | Sep 29, 2022 | Content Marketing, Digital Marketing, Social Media, Social Media Marketing
September has brought us back into routine while social media and Google updates continue to change the game. If you are looking to keep up to date on the latest digital marketing and industry news, you’ve come to the right place. Continue reading on! Social...
by lotus823 | Sep 16, 2022 | Best Practices, Consumer Behavior, Digital Marketing, Social Media, Social Media Marketing, TikTok
Gen Z, those born between 1996 and 2015, now make up about 40% of the consumer market with approximately $360 billion in disposable income, according to Bloomberg. With this information in mind, it’s no surprise that Gen Z is a major audience for businesses to reach....
by lotus823 | Sep 8, 2022 | Consumer Behavior, Digital Marketing, Marketing, Social Media, Social Media Marketing
Home is a place of comfort where every item contributes to the happiness and wellness of you and your family. Since the pandemic, homecare and comfort have become increasingly important as more people are staying home. HomePage News created a first annual Consumer...
by Elaina Whelan | Sep 1, 2022 | Advertising, Digital Marketing, Public Relations, Social Media, Social Media Marketing
As summer is ending and it’s the return of back-to-school, social media platforms and search engines are adding the necessary updates to ensure a successful end to the year. Here are all the digital marketing updates and industry news from the past month you need to...