by lotus823 | Aug 9, 2016 | Digital Marketing, Marketing, Public Relations
At lotus823, we provide each client with a customized blend of digital marketing, public relations, and social media strategy, all based upon the brand’s unique needs. We’ve been working with Peerless-AV, a leader in innovative audio and video solutions and...
by lotus823 | May 24, 2016 | Marketing, Public Relations
Graduation season is upon us, which means celebrating your success, panicking about your future, and wondering what the past four years has done for you in terms of the “real world.” I have good news for the communications majors, while writing a press release on...
by lotus823 | Apr 26, 2016 | Content Marketing, Digital Marketing, Marketing, Social Media
WHAT: “Radio by the people.” WHAT Makes It Different: Unlike most social communities, Anchor FM is ALL about audio. It allows users to record and share up to two minutes of audio with anyone who follows their stream. It does not, however, allow photos or videos. It’s...
by lotus823 | Jan 28, 2016 | Advertising, Best Practices, CES, Content Marketing, Digital Marketing, Facebook, Facebook Advertising, Marketing, Social Media, Technology
From Google’s core algorithm update to Blizzard Jonas, we think it’s safe to say 2016 started off with a bang! Now that the dust has settled and 2016 is in full swing, we’re ready to continue to leverage the exciting opportunity of a new year. Let’s take a look at...
by lotus823 | Jan 5, 2016 | Advertising, CES, Digital Marketing, Experiential Marketing, Hispanic Marketing, Holiday, Integrated Marketing Monthly Roundup, Marketing, Public Relations, Social Media, Trade Shows
Happy New Year! We hope you had a great month and an even better holiday season! We’re excited to get a brand new year started. But first, let’s take a look back at how 2015 ended: </ br> Lotus823 Recognized for PR Excellence In December, we announced lotus823’s...
by David Hernandez | Oct 23, 2015 | Business Development, Marketing
When conducting research on new and prospective clients, it’s crucial to strategize the best approach for gathering valuable insight. These types of details are critical in developing a strong plan for the client. Some information that lotus823 looks to includes is...