by lotus823 | Mar 28, 2014 | Content Marketing, Digital Marketing, Social Media
Have you ever given yourself five minutes to browse the Internet and wound up looking at the clock forty minutes later and wondering where the time went? Yeah, I’d say that’s pretty much a routine for me. Everyday, there’s fresh, engaging content online that we can’t...
by lotus823 | Mar 21, 2014 | Social Media
If your marketing strategy is a one-way street, you might want to revisit the drawing board before setting another campaign to go live. It’s time to make room for another player in your marketing game. We’ve all seen the Facebook giveaways, Twitter chats and Instagram...
by lotus823 | Mar 19, 2014 | Blogs, Integrated Marketing, Marketing
Blogging is an essential piece of any content marketing strategy. From engaging your audience to building your social community and adding SEO value to your website, it’s no longer an option but a must for all businesses. However, there are times that you will hit a...
by lotus823 | Mar 13, 2014 | Digital Marketing, Instagram, Social Media
If you spent an afternoon at lotus823, there are a few comments directed towards me that you will most likely hear: 1. “Christine can you put on some upbeat music?” 2. “No, Christine, no one wants to see another photo of Brian Stelter and Jamie Shupak’s wedding.” 3....
by lotus823 | Feb 26, 2014 | Best Practices, Digital Marketing, Marketing, Social Media
Over the past few years, users have learned that social media is not only a platform to keep in contact with family and friends, but also a means of direct communication with brands they know and trust. As a digital marketing agency, we have seen firsthand the...