by lotus823 | Sep 16, 2015 | Branding, Social Media
It seems like summer came and went in the blink of an eye – now the kids are going back to school and the days are slowly getting a little colder. As we all mourn the loss of warm beach weather, we can take comfort in knowing that the end of summer doesn’t mean the...
![Our Summer of Digital Marketing News [Roundup]](https://lotus823.com/wp-content/uploads/2015/09/photo-1517605817225-1a38c494d974-1080x675.jpeg)
by lotus823 | Sep 1, 2015 | Content Marketing, Integrated Marketing Monthly Roundup, Public Relations, Search Engine Optimization, Social Media
Happy September! That’s right, it’s September. We can’t believe it either. These past couple of months have certainly flown by, which must mean we’ve been pretty busy. We’re sure you’ve had your share of crazy busy work weeks, too. So, today we’re bringing you our...
by lotus823 | Aug 27, 2015 | Social Media
Summertime is typically known as a slow period for agency folks, but at lotus823, our digital marketers experienced quite the opposite. While our PR team was busy with holiday gift guide pitching, our social media team welcomed a new member! Vicki Marziale recently...
by lotus823 | Aug 24, 2015 | Public Relations, Social Media
We had the pleasure of welcoming Emma Rawson, a business student from the UK, into our New Jersey office for a week. We asked her to guest blog her experience working with our PR and digital marketing teams. To see all of our posts from guest bloggers click here. If...
by lotus823 | Aug 12, 2015 | Integrated Marketing, Marketing, Search Engine Optimization, Social Media
At lotus823 we understand the importance of integrated marketing. However, many digital marketing professionals still believe organic strategies such as SEO and social media work independently of one another. This fallacy can do major damage to your organic marketing....
by lotus823 | Jul 29, 2015 | Branding, Content Marketing, Marketing, Social Media
In a follow up to a post I wrote nearly two years ago, we’ll dig deeper into Taco Bell’s overall content marketing and media strategy, and how it evolved from their “ahead of the curve” approach to a social media strategy. I’ve previously...
