by lotus823 | Feb 17, 2016 | CES, Digital Marketing, Experiential Marketing, Public Relations, Social Media, Technology
The International Consumer Electronics Show (CES) is the world’s gathering place for all who thrive on the business of consumer technologies, bringing together more than 150,000 attendees annually. Held in Las Vegas every January, many CE companies and marketers may...
by lotus823 | Feb 11, 2016 | Advertising, Digital Marketing, Experiential Marketing, Public Relations, Social Media
Working in a digital marketing and public relations agency comes with a lot of questions. “What is it that you actually do?” “Are you able to make my product or brand go viral?” “Do you attend parties with celebrities?” While all of the above are valid questions from...
by lotus823 | Jan 28, 2016 | Advertising, Best Practices, CES, Content Marketing, Digital Marketing, Facebook, Facebook Advertising, Marketing, Social Media, Technology
From Google’s core algorithm update to Blizzard Jonas, we think it’s safe to say 2016 started off with a bang! Now that the dust has settled and 2016 is in full swing, we’re ready to continue to leverage the exciting opportunity of a new year. Let’s take a look at...
by lotus823 | Jan 18, 2016 | Content Marketing, Facebook Advertising, Social Media
Back from our long holiday vacations, we’ve finally said good-bye to 2015. With a new year comes a new marketing strategy to craft and new goals to reach – and hopefully surpass. 2015 was a year of groundbreaking marketing technologies that resulted in bigger,...
by lotus823 | Jan 7, 2016 | Content Marketing, Facebook, Facebook Advertising, Instagram, Social Media
In the world of social media things move at lightning speed. New networks spring up over night and old favorites can vanish in the blink of an eye (RIP MySpace). It can almost be too hard to keep up with all the changes that occur in just one year. Luckily, here at...
by lotus823 | Jan 5, 2016 | Advertising, CES, Digital Marketing, Experiential Marketing, Hispanic Marketing, Holiday, Integrated Marketing Monthly Roundup, Marketing, Public Relations, Social Media, Trade Shows
Happy New Year! We hope you had a great month and an even better holiday season! We’re excited to get a brand new year started. But first, let’s take a look back at how 2015 ended: </ br> Lotus823 Recognized for PR Excellence In December, we announced lotus823’s...