by lotus823 | Jul 13, 2022 | Advertising, Best Practices, Digital Marketing, Google Advertising, Marketing, Uncategorized
For those who want to grow their businesses and reach out to a wider audience, Google Display ads are a great solution. With a collection of over 200 million sites, apps, and videos where Google ads can appear and a network reaching 90% of global internet users,...
by lotus823 | Jul 5, 2022 | Amazon Marketing, Amazon Prime Day, Digital Marketing, Instagram, Marketing, Social Media, Social Media Marketing, TikTok
The weather isn’t the only thing heating up this past month! Social media companies are continuously trying to keep users interested by providing updates and making improvements to their platforms. Read on for all the important social media and industry news from June...
by lotus823 | Jun 23, 2022 | Best Practices, Digital Marketing, Marketing, Public Relations
The holidays are the biggest sales season of the year, and for many shoppers the hunt for the best gifts and deals starts early. During the 2021 season, 43% of people shared that they would start their holiday shopping before the end of October. This means your brand...
by lotus823 | Jun 16, 2022 | Best Practices, Branding, Digital Marketing, Influencer Marketing, Marketing, Social Media, Social Media Marketing
In 2022, the influencer market is projected to expand to a $16.4 billion industry. It seems like more consumers are turning to social media every day and unknowingly are being influenced to buy from trusted people on the platforms. 60% of marketers shared that...
by lotus823 | Jun 6, 2022 | Advertising, Best Practices, Digital Marketing, Google Advertising, Marketing
Over the last two decades, Google advertising has become a marketing norm and a familiar term worldwide. Coming from such a credible search engine with an expansive reach of over 5 billion search queries a day, no wonder Google Ads are touted as a tried-and-true...
by lotus823 | May 17, 2022 | Advertising, Blogs, Consumer Behavior, Digital Marketing, Google Advertising, Marketing, Uncategorized
With over a billion Google searches per day, it’s important to have a solid Google Search campaign in order to reach the right audience at the right time. If you’re just getting started, check out our Google Advertising 101 blog post. If you’re ready to launch your...