by lotus823 | Sep 16, 2022 | Best Practices, Consumer Behavior, Digital Marketing, Social Media, Social Media Marketing, TikTok
Gen Z, those born between 1996 and 2015, now make up about 40% of the consumer market with approximately $360 billion in disposable income, according to Bloomberg. With this information in mind, it’s no surprise that Gen Z is a major audience for businesses to reach....
by lotus823 | Sep 8, 2022 | Consumer Behavior, Digital Marketing, Marketing, Social Media, Social Media Marketing
Home is a place of comfort where every item contributes to the happiness and wellness of you and your family. Since the pandemic, homecare and comfort have become increasingly important as more people are staying home. HomePage News created a first annual Consumer...
by lotus823 | Aug 18, 2022 | Consumer Behavior, Digital Marketing, Technology
Interest remains high for many consumer electronics products relative to pre-pandemic years, showing that consumer technology will remain relevant and resilient in the year to come. Electronics such as smartphones, computers, and TVs help keep us connected and...
by lotus823 | May 27, 2022 | Advertising, Amazon Marketing, Best Practices, Consumer Behavior, Digital Marketing
Amazon is a great platform to get your product seen by millions of people every day. As a member of the Amazon Brand Registry, you can take advantage of tools such as Amazon Storefront to make your product stand out in the crowd. What is an Amazon Storefront, you may...
by lotus823 | May 17, 2022 | Advertising, Blogs, Consumer Behavior, Digital Marketing, Google Advertising, Marketing, Uncategorized
With over a billion Google searches per day, it’s important to have a solid Google Search campaign in order to reach the right audience at the right time. If you’re just getting started, check out our Google Advertising 101 blog post. If you’re ready to launch your...
by lotus823 | May 11, 2022 | Amazon Marketing, Best Practices, Blogs, Consumer Behavior, Digital Marketing, Marketing
Amazon has given the world easy access to essentially every product, but how can brands make themselves known among all the competitors? Amazon A+ content is a feature offered to sellers who have been approved as brand owners through the Amazon Brand Registry process,...