by lotus823 | Jun 24, 2021 | Advertising, Amazon Marketing, Amazon Prime Day, Blogs, Branding, Marketing, Public Relations
Amazon Prime Day originally started as a celebration of the e-commerce site’s 20th anniversary in 2015. In the last six years, the day has blossomed into a massive annual two-day online sale anticipated by consumers and business owners worldwide. With Prime Day 2021...
by lotus823 | Jun 17, 2021 | Blogs, Branding, Public Relations, Small Business
Building relationships with top-tier consumers and trade editors allows your brand to make an organic, long-lasting impression. In fact, 92% of consumers trust earned media over promotional advertisements. This week, we provided insight on how an effective public...
by lotus823 | Jun 3, 2021 | Blogs, Branding, Business Development, Digital Marketing, Entrepreneur, Holiday, Integrated Marketing, Local Business
June marks the start of “Do It Yourself” entrepreneurs month and as an agency founded by two entrepreneurs, we know exactly what it takes to successfully start and manage your own business. To kick off the start of the month, check out our top tips for any...
by lotus823 | Jul 7, 2020 | Branding
Launching and owning a business is a dream for millions of entrepreneurs around the world. Many brands start out with humble beginnings, stemming from a small idea or passion that is then transformed into a profitable business. When taking the leap in becoming a...
by Elaina Whelan | Apr 22, 2020 | Branding, Digital Marketing, Marketing, Social Media Marketing
In honor of the 50th anniversary of Earth Day, we are reflecting on how brands are taking the lead to create a more sustainable future. While continuing to give consumers what they want, companies of all industries are becoming more eco-conscious. Learn more about the...
by lotus823 | Oct 25, 2019 | Branding
Brand storytelling is an essential part of establishing your brand, both online and offline. It consists of defining your company’s identity through narratives and stories that captivate your target audience. All posts and content your brand shares are linked back to...
