by lotus823 | Jun 23, 2022 | Best Practices, Digital Marketing, Marketing, Public Relations
The holidays are the biggest sales season of the year, and for many shoppers the hunt for the best gifts and deals starts early. During the 2021 season, 43% of people shared that they would start their holiday shopping before the end of October. This means your brand...
by lotus823 | Jun 16, 2022 | Best Practices, Branding, Digital Marketing, Influencer Marketing, Marketing, Social Media, Social Media Marketing
In 2022, the influencer market is projected to expand to a $16.4 billion industry. It seems like more consumers are turning to social media every day and unknowingly are being influenced to buy from trusted people on the platforms. 60% of marketers shared that...
by lotus823 | Jun 6, 2022 | Advertising, Best Practices, Digital Marketing, Google Advertising, Marketing
Over the last two decades, Google advertising has become a marketing norm and a familiar term worldwide. Coming from such a credible search engine with an expansive reach of over 5 billion search queries a day, no wonder Google Ads are touted as a tried-and-true...
by lotus823 | Jun 2, 2022 | Advertising, Blogs, Content Marketing, Digital Marketing, Social Media, Social Media Marketing, TikTok, Twitter
This past month we have seen updates on social media and in the digital marketing industry that will assist many companies in creating more brand exposure. Continue reading below to learn how these updates can have an impact on your business! Social Media...
by lotus823 | May 27, 2022 | Advertising, Amazon Marketing, Best Practices, Consumer Behavior, Digital Marketing
Amazon is a great platform to get your product seen by millions of people every day. As a member of the Amazon Brand Registry, you can take advantage of tools such as Amazon Storefront to make your product stand out in the crowd. What is an Amazon Storefront, you may...
