by lotus823 | Nov 22, 2013 | Search Engine Optimization
As an integrated marketing agency, lotus823 stays on top of all of the latest trends in the world of search engine optimization and pretty much everything Google does. One recent Google update that is making waves at our digital marketing agency is the rapidly...
by lotus823 | Nov 20, 2013 | Search Engine Optimization
Moz, a leading resource when it comes to all things SEO, released their biennial Search Engine Ranking Factors data. This time around, Moz provides us with enhanced results of its studies and surveys, given the extra real-world correlation data derived from the...
by lotus823 | Nov 15, 2013 | Integrated Marketing, Public Relations, Search Engine Marketing, Search Engine Optimization, Social Media
Most kids want to be something like a doctor, a lawyer or a teacher when they grow up. I used to dream of becoming a trapeze artist and joining the circus. I don’t spend my days flying high under the big top; however, I like to think I came pretty close with my career...
by lotus823 | Oct 29, 2013 | Integrated Marketing, Marketing, Search Engine Marketing, Search Engine Optimization
“Numbers have an important story to tell. They rely on you to give them a voice.” -Stephen Few In dealing with multiple communications channels, a number one priority is to pull as much data from each channel that is physically possible before making strategic...
by lotus823 | Sep 23, 2013 | Content Marketing, Marketing, Search Engine Optimization
Vine is exciting, hilarious, and occasionally avant-garde, making it a powerful addition to the social media sphere. It can be your vehicle to rapid-fire visibility and artistic expression of your brand if you use it properly. Vine can be an integral part of your...
by lotus823 | Aug 27, 2013 | Integrated Marketing, Marketing, Search Engine Optimization
With today’s intense competition, companies are using integrated marketing techniques to increase their brand visibility. One (of many) marketing tactics that we love here at lotus is search engine optimization (SEO). Although Google (or any other search...
