by lotus823 | Apr 7, 2014 | Digital Marketing, Public Relations, Search Engine Marketing, Search Engine Optimization, Social Media
So, you have a cool product or offer an amazing service. You know it, but how do you get your target audience to know it? Simple: marketing. If you put your passion and money into your product or service, but have little to no marketing experience, you’re probably...
by lotus823 | Feb 25, 2014 | Best Practices, Content Marketing, Search Engine Marketing, Search Engine Optimization
Redesigning a website is an opportunity for a brand to upgrade the aesthetic and functionally of its home on the web. A redesign gives SEO’s a chance to ‘look under the hood’ and retool a site’s SEO qualities. A website redesign is not simply about updated visuals...
by lotus823 | Jan 9, 2014 | Search Engine Optimization
Search Engine Optimization (SEO) is overall a basic concept. It’s the act of ensuring that your web properties can be found by search engines, such as Google. But that’s just the tip of the iceberg. Once you delve deeper past that basic concept, you then have ranking...
by lotus823 | Dec 31, 2013 | Integrated Marketing, Integrated Marketing Monthly Roundup, Marketing, Public Relations, Search Engine Optimization, Social Media
Of giving, right? It’s not just this season. We always want to give you the best tips, news and myth busters of our integrated marketing lifestyle. Here is our December...
by lotus823 | Dec 12, 2013 | Search Engine Optimization
Before becoming an SEO specialist, I remember getting so excited for Christmas every year because that’s when Santa Claus would come to visit. I also remember the disappointment I felt upon learning that the jolly guy from the North Pole was nothing more than a myth....
by lotus823 | Dec 3, 2013 | Search Engine Optimization
This past month, HubShout hosted a special panel discussion on how to measure search engine optimization strategies after the encrypted search changes by Google. It was an honor to join the discussion alongside HubShout’s CEO Chad Hill, SEO Technician Collin Jarman...
