by lotus823 | Oct 29, 2021 | Affiliate Marketing, Blogs, Branding, Digital Marketing, Facebook, Facebook Advertising, Google Advertising, Influencer Marketing, Instagram, Integrated Marketing, Integrated Marketing Monthly Roundup, Marketing, Public Relations, Search Engine Optimization, Social Media, Technology, TikTok
Throughout the month of October, Instagram enabled desktop uploads and Facebook announced its new name as part of the company’s rebrand. Learn more about October’s important social media and industry updates below! Social Media Instagram Will Enable Users to...
by lotus823 | Oct 22, 2021 | Affiliate Marketing, Best Practices, Blogs, Digital Marketing, Integrated Marketing, Marketing, Public Relations
Are your brand’s marketing efforts maximizing exposure, traffic, and sales? Affiliate marketing is an effective way for your brand to reach new consumers, drive online sales, and increase overall visibility. When used in conjunction with a public relations strategy,...
by lotus823 | Oct 15, 2021 | Advertising, Blogs, Case Study Spotlight, Digital Marketing, Instagram, Integrated Marketing, Marketing, Public Relations, Search Engine Optimization, Technology
With a diverse range of clients in the consumer electronics and housewares industries, we have an expertise in developing and executing integrated marketing strategies. One most recent example of our work in the home and technology verticals is our partnership with...
by lotus823 | Oct 7, 2021 | Advertising, Best Practices, Blogs, Consumer Behavior, Digital Marketing, E-mail Marketing, Holiday, Integrated Marketing, Marketing, Public Relations, Small Business
Now is the time to start prepping your holiday marketing campaigns! With Black Friday and Cyber Monday setting online shopping records last year – surging nearly 22% year-over-year, 2021 doesn’t show any signs of slowing down. Looking to make the most out...
by lotus823 | Sep 30, 2021 | Blogs, Digital Marketing, Experiential Marketing, Facebook, Instagram, Integrated Marketing, Integrated Marketing Monthly Roundup, Marketing, Mobile, Public Relations, Small Business, Social Media Marketing, Technology, TikTok
Throughout the month of September, Instagram began testing new content features and Facebook outlined the impact of Apple’s data tracking app. We rounded up this month’s most important industry news to ensure your brand is caught up on all things digital marketing....
by lotus823 | Sep 24, 2021 | Blogs, Case Study Spotlight, Consumer Behavior, Digital Marketing, Facebook, Influencer Marketing, Instagram, Integrated Marketing, LinkedIn, lotus823 Clients, Marketing, Public Relations, Small Business, Social Media, Technology, Twitter
For over 10 years, we have continued to exceed clients’ expectations in a multitude of industries. One recent example of our work in the music and audio industry is our partnership with Mackie. Through an integrated public relations, influencer marketing, and social...
by lotus823 | Sep 23, 2021 | lotus823 News
lotus823 Named One of DesignRush’s Top 30 New Jersey Digital Marketing Agencies Integrated Marketing Agency Chosen as One of the Top Agencies Based on Innovative Strategies and Measurable Results EATONTOWN, N.J. – September 23, 2021 – lotus823 is pleased to announce...
by lotus823 | Sep 17, 2021 | Advertising, Blogs, CES, Conference, COVID-19, Digital Marketing, Integrated Marketing, lotus823 News, Marketing, Public Relations, Small Business
The CES 2022 countdown is on! Since we first looked at the upcoming trade show, the Consumer Technology Association (CTA) has released updates regarding health and safety protocols, mask mandates, and more. To help your brand prepare for show day, we covered the most...
by lotus823 | Sep 10, 2021 | Best Practices, Blogs, Digital Marketing, Holiday, Influencer Marketing, Integrated Marketing, Public Relations, Social Media
It’s the most wonderful time of the year! Q4 is just weeks away, meaning the holiday season is right around the corner. While some consumers may not have quite finalized their wish lists, it is never too early to begin strategizing for the busiest shopping season. To...
by lotus823 | Sep 2, 2021 | Amazon Marketing, Best Practices, Blogs, Digital Marketing, Holiday, Integrated Marketing, Marketing, Small Business, Social Media
Is your brand’s Amazon store ready for the 2021 holiday season? The COVID-19 pandemic has drastically shifted how consumers shop and it can be expected that many consumers will turn to online stores, like Amazon, for their gift shopping this year. Ensure that your...