Digital Marketing News, Articles, Tips, and Info

lotus823 Receives Platinum 2021 MarCom Award for Strategic Public Relations and Communications

by lotus823 Staff

November 29, 2021

lotus823 Receives Platinum 2021 MarCom Award for Strategic Public Relations and Communications Red Bank, N.J. – November 29, 2021 – lotus823 is proud to announce it has recently won...

Advertising

4 Social Media Marketing Tips for Pet Brands

by lotus823 Staff

November 19, 2021

Animal lovers through and through, our team loves assisting pet brands with building their visibility, credibility, and reputation. To drive brand awareness for our clients’ pet products, we target the...

Branding

The Ins and Outs of an Integrated Marketing Campaign

by lotus823 Staff

November 12, 2021

In a fast-paced digital world, brand recognition and originality are not as simple as it once was. To stand out in the crowded marketplace, brands must focus on a combination...

Digital Marketing

CES 2022: Show Predictions and Biggest Trends to Watch

by lotus823 Staff

November 5, 2021

The race to CES 2022 is well underway! In less than two months, exhibitors, media, and industry professionals from across the world will be gathering in Las Vegas to debut...

Search Engine Optimization

October Highlights: Digital Marketing & Industry News

by lotus823 Staff

October 29, 2021

Throughout the month of October, Instagram enabled desktop uploads and Facebook announced its new name as part of the company’s rebrand. Learn more about October’s important social media and industry...

Blogs

3 Affiliate Marketing Tips for PR Success

by lotus823 Staff

October 22, 2021

Are your brand’s marketing efforts maximizing exposure, traffic, and sales? Affiliate marketing is an effective way for your brand to reach new consumers, drive online sales, and increase overall visibility....

Case Study Spotlight

Case Study Spotlight: Roborock

by lotus823 Staff

October 15, 2021

With a diverse range of clients in the consumer electronics and housewares industries, we have an expertise in developing and executing integrated marketing strategies. One most recent example of our...

Holiday

Marketing Tips for the Best-Ever Black Friday

by lotus823 Staff

October 7, 2021

Now is the time to start prepping your holiday marketing campaigns! With Black Friday and Cyber Monday setting online shopping records last year – surging nearly 22% year-over-year, 2021 doesn’t...

Public Relations

September Highlights: Digital Marketing & Industry News

by lotus823 Staff

September 30, 2021

Throughout the month of September, Instagram began testing new content features and Facebook outlined the impact of Apple’s data tracking app. We rounded up this month’s most important industry news...

Integrated Marketing

Case Study Spotlight: Mackie

by lotus823 Staff

September 24, 2021

For over 10 years, we have continued to exceed clients’ expectations in a multitude of industries. One recent example of our work in the music and audio industry is our...

Ideas, trends, and insights to keep you ahead.

Timely perspectives from our team on PR, marketing, and the evolving consumer.

lotus823 Receives Platinum 2021 MarCom Award for Strategic Public Relations and Communications

3 Affiliate Marketing Tips for PR Success

Marketing Tips for the Best-Ever Black Friday

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