by lotus823 | Mar 21, 2022 | Best Practices, Blogs, Branding, Digital Marketing, Influencer Marketing, Integrated Marketing, Marketing, Small Business, Social Media, Social Media Marketing, Uncategorized
With product launches having so many moving parts, a lack of resources leads to 95% of new developments to fail. If you want your product to be well received after its release, you need a groundbreaking launch that captivates everyone’s attention. But what does it...
by lotus823 | Mar 16, 2022 | Advertising, Blogs, Conference, Digital Marketing, Entrepreneur, IH+HS, Inspired Home Show, Instagram, Integrated Marketing, Marketing, Public Relations, Small Business, Social Media, Startups, sustainability, Technology, Trade Shows
Following a two-year hiatus due to the coronavirus pandemic, The Inspired Home Show returned in-person to Chicago’s McCormick Place on March 5-7, 2022. Formerly known as the International Home and Housewares Show, which has been sponsored by the International...
by lotus823 | Mar 10, 2022 | Advertising, Affiliate Marketing, Blogs, Digital Marketing, Integrated Marketing, Marketing, Public Relations, Social Media Marketing
Affiliate marketing has become increasingly popular in recent years. The industry, today worth $12 billion globally, has expanded with over 80% of brands having an affiliate program. In this blog post, we will explain everything you need to know about affiliate...
by lotus823 | Feb 28, 2022 | Blogs, Digital Marketing, Influencer Marketing, Instagram, Integrated Marketing, Integrated Marketing Monthly Roundup, LinkedIn, Marketing, Pinterest, Public Relations, Social Media, Social Media Marketing, Technology, Twitter
Although the month may have been shorter, February is following the momentum that started the new year strong with plenty of interesting updates and affairs occurring in the industry. We want your brand to have the information it needs to be able to take charge of the...
by lotus823 | Feb 22, 2022 | Advertising, Blogs, Branding, Digital Marketing, Influencer Marketing, Integrated Marketing, Marketing, Public Relations, Small Business, Social Media, Social Media Marketing
Brand ambassadors are a great tool to assist companies in their marketing efforts. Whether with a small or large business, brand ambassadors can help companies tap into their target market more by being a representation of the brand’s voice and promoting its products....
by lotus823 | Feb 17, 2022 | Advertising, Conference, Digital Marketing, Housewares, IH+HS, Influencer Marketing, Inspired Home Show, Instagram, Integrated Marketing, Marketing, Public Relations, Social Media, Trade Shows
The International Housewares Association (IHA) has been the host of the world’s leading home and housewares trade show for over 80 years. Each year, thousands of products, and innovations–from tabletop and kitchen essentials to cook and bakeware–are featured and on...
by lotus823 | Feb 15, 2022 | Advertising, Best Practices, Digital Marketing, Google Advertising, Google AdWords, Integrated Marketing, Marketing, Public Relations, Search Engine Marketing, Search Engine Optimization, Small Business, Technology
Google Ads has been one of the leading advertising platforms for over two decades and remains trusted by millions of marketers worldwide. Due to Google’s immense reach, various capabilities, and cost-effectiveness, Google Ads is a great option for those who wish to...
by lotus823 | Feb 2, 2022 | Advertising, Blogs, Branding, Digital Marketing, Influencer Marketing, Instagram, Integrated Marketing Monthly Roundup, Marketing, Pinterest, Public Relations, Search Engine Marketing, Social Media, Social Media Marketing, TikTok, Twitter, Uncategorized
Starting off 2022 strong, January brought forth plenty of new ideas and innovations to social media and digital marketing platforms. With new updates to be aware of plus current affairs ongoing in the industry, we want to keep you as informed as possible to enable you...
by lotus823 | Jan 31, 2022 | Advertising, Blogs, Branding, Conference, Digital Marketing, Housewares, IH+HS, Inspired Home Show, Integrated Marketing, Marketing, Public Relations, Social Media, Trade Shows
The Inspired Home Show 2022, formerly known as the International Home and Housewares Show (IH+HS), is quickly approaching! The trade show, hosted by The International Housewares Association (IHA), features thousands of products that span the home and housewares...
by lotus823 | Jan 18, 2022 | Blogs, Custom Research, Digital Marketing, Integrated Marketing, Marketing, Public Relations, Search Engine Optimization, Social Media, Social Media Marketing, Technology, Uncategorized
Without research, effective marketing is not possible because it is vital to the process as marketing research and data analysis should be the backbone of any marketing strategy. In market research, data is gathered and analyzed to learn and better understand a...
