by lotus823 | Mar 5, 2014 | Best Practices, Blogs, Content Marketing, Digital Marketing, Marketing, Public Relations, Social Media
Just because you didn’t succeed with your New Year’s resolution doesn’t mean you have failed. It’s only February. Take action to continue to better yourself and your company with some of our best practices and tips for your public relations and digital marketing...
by lotus823 | Feb 21, 2014 | Public Relations
Looking to launch a crowdfunding campaign? Look before you leap. These days there seems to be a plethora of crowdfunding sites that will make your dream a reality. And, when you think you have a stellar concept, it’s easy to get excited and get ahead of yourself. Your...
by lotus823 | Feb 3, 2014 | Content Marketing, Digital Marketing, Public Relations, Social Media, Trade Shows, Video Marketing Strategy
As with any New Year, you can expect to see new ideas, perspectives and technology. Our first roundup of 2014 will feature great digital marketing tips, CES 2014 fun and our point of view on why our job is better than...
by lotus823 | Jan 28, 2014 | Branding, Content Marketing, Public Relations, Social Media
Have you ever wondered why brands use New Year’s as a time to strongly market themselves or their products? It’s because there’s a huge window of opportunity to promote their brand as a means to start fresh. After weeks of holiday stress, eating...
by lotus823 | Jan 20, 2014 | Branding, CES, Public Relations
In my mind, I characterize this time of year as the kick-off to event season. In my personal life, that means all of my favorite awards shows, including the Golden Globes, the Academy Awards and the SAG Awards. Professionally, however, this time of year is all about...
by lotus823 | Jan 13, 2014 | CES, Public Relations
Why working at lotus823 is better than working at any other public relations agency. We’ve just wrapped up CES week. And, if you work in public relations for consumer electronics and technology clients, you know what that means. The International Consumer Electronics...
