by lotus823 | Feb 17, 2016 | CES, Digital Marketing, Experiential Marketing, Public Relations, Social Media, Technology
The International Consumer Electronics Show (CES) is the world’s gathering place for all who thrive on the business of consumer technologies, bringing together more than 150,000 attendees annually. Held in Las Vegas every January, many CE companies and marketers may...
by lotus823 | Feb 11, 2016 | Advertising, Digital Marketing, Experiential Marketing, Public Relations, Social Media
Working in a digital marketing and public relations agency comes with a lot of questions. “What is it that you actually do?” “Are you able to make my product or brand go viral?” “Do you attend parties with celebrities?” While all of the above are valid questions from...
by lotus823 | Jan 5, 2016 | Advertising, CES, Digital Marketing, Experiential Marketing, Hispanic Marketing, Holiday, Integrated Marketing Monthly Roundup, Marketing, Public Relations, Social Media, Trade Shows
Happy New Year! We hope you had a great month and an even better holiday season! We’re excited to get a brand new year started. But first, let’s take a look back at how 2015 ended: </ br> Lotus823 Recognized for PR Excellence In December, we announced lotus823’s...
by lotus823 | Dec 1, 2015 | Digital Marketing, Experiential Marketing, Hispanic Marketing, Public Relations
“It’s the holiday season…” and we just had another wonderful month! Happy December, folks! With all the hustle and bustle of holiday gift guide planning, CES strategies, and awards dinners, we’re pausing for a moment to take a look back on the stats, news, and...
by lotus823 | Nov 30, 2015 | Experiential Marketing
At lotus823, experiential marketing is a focal point within our integrated strategies. It offers our clients the opportunity to fully connect with their audiences through experiences. And those audiences are able to provide live feedback and a strong understanding of...
by lotus823 | Nov 3, 2015 | Business Development, Experiential Marketing, Hispanic Marketing, lotus latino
Between September and October, Hispanic Americans across the country honored their heritage through a 30-day celebration called “Hispanic Heritage Month,” signed into law just 27 years ago by then President Ronald W. Reagan. Hispanic Heritage Month actually began as a...