by lotus823 | Mar 31, 2014 | Content Marketing, Marketing
By now, I’m going to assume that you’re fully aware of the fact that content marketing has been rolling off many a digital tongue lately. If you are one of those that have been tuned in and have a clue about what I’m talking about, then I will also assume you’ve been...
by lotus823 | Mar 28, 2014 | Content Marketing, Digital Marketing, Social Media
Have you ever given yourself five minutes to browse the Internet and wound up looking at the clock forty minutes later and wondering where the time went? Yeah, I’d say that’s pretty much a routine for me. Everyday, there’s fresh, engaging content online that we can’t...
by lotus823 | Mar 20, 2014 | Branding, Content Marketing
Love or hate it, Geico’s carpet-bombing brand management is impossible to ignore. The talking Gecko broke important boundaries in modern marketing and moved it forward into absurdism. The Geico Gecko was the antihero, in a sense. Where the traditional cartoon...
by lotus823 | Mar 5, 2014 | Best Practices, Blogs, Content Marketing, Digital Marketing, Marketing, Public Relations, Social Media
Just because you didn’t succeed with your New Year’s resolution doesn’t mean you have failed. It’s only February. Take action to continue to better yourself and your company with some of our best practices and tips for your public relations and digital marketing...
by lotus823 | Feb 28, 2014 | Content Marketing, Digital Marketing
Change is a natural part of life, whether we like it or not. In spite of our opinion on it, I feel that we should always adapt with the changes that life brings since not keeping up with the times can equate to less success in life. Change is especially prominent in...
by lotus823 | Feb 26, 2014 | CES, Content Marketing, Integrated Marketing, Social Media
N.J.-based content marketing agency’s social media recognized for “Best Use of Social Media for Event Promotion” EATONTOWN, N.J., February 26, 2014 – Content marketing agency, lotus823, announced that it has received an honorable mention in PR Daily’s 2013 Social...