by Elaina Whelan | Apr 29, 2020 | Integrated Marketing Monthly Roundup
Throughout April, Instagram and Twitter focused on launching new content features for creators, rolling out updates to IGTV and a calendar full of weekday Tweet prompts, respectively, while Facebook released a timely, interactive COVID-19 map on the platform. Learn...
![The Importance of Having Flexibility in your Marketing Strategy [FREE EBOOK]](https://lotus823.com/wp-content/uploads/2020/04/Strategy.png)
by lotus823 | Apr 15, 2020 | Integrated Marketing, Marketing
Having an integrated marketing strategy in place allows you to stay organized and plan for the future. Many brands build out their strategies up to a year in advance to ensure marketing goals are met. The spread of COVID-19 reminds us of the importance of being able...
by lotus823 | Apr 9, 2020 | Crisis Marketing
As the world continues to grapple with the new reality of social distancing and staying home, we have seen extraordinary efforts to help the government, healthcare workers, and the community find solutions amid the coronavirus pandemic. Brands and companies of all...
by Elaina Whelan | Jan 16, 2020 | CES
Our Co-Founder and Managing Partner David Hernandez had the privilege of speaking at Enterprise Singapore during CES. Learn more about the key takeaways highlighted below! At the Consumer Electronics Show (CES) in Las Vegas, lotus823’s very own David Hernandez took...
by lotus823 | Nov 1, 2019 | Integrated Marketing Monthly Roundup
Social Media Snapchat Launches ‘Dynamic Ads’ Which Will Create Ads Based on Uploaded Product Catalogs Snapchat’s newest update, Dynamic Ads, simplifies the process of creating an ad on the platform. Here’s how it works: advertisers upload their product catalog to...
