by lotus823 | Mar 28, 2014 | Social Media
The world’s largest social media marketing conference kicked off on March 26 this year in San Diego, CA. Social Media Marketing World 2014 is hosted by the popular blog, Social Media Examiner. The event boasts a mélange of networking, discovery, and fun, but that...
by lotus823 | Mar 21, 2014 | Social Media
If your marketing strategy is a one-way street, you might want to revisit the drawing board before setting another campaign to go live. It’s time to make room for another player in your marketing game. We’ve all seen the Facebook giveaways, Twitter chats and Instagram...
by lotus823 | Mar 13, 2014 | Digital Marketing, Instagram, Social Media
If you spent an afternoon at lotus823, there are a few comments directed towards me that you will most likely hear: 1. “Christine can you put on some upbeat music?” 2. “No, Christine, no one wants to see another photo of Brian Stelter and Jamie Shupak’s wedding.” 3....
by lotus823 | Feb 20, 2014 | Best Practices, Branding, Content Marketing, Instagram, Marketing
“Life is not measured by how many breaths we take, but by the moments that take our breath away.” There’s no denying it. People like visuals. They’re quick, to the point and pleasing to the eye. That being said, lets not waste too much time. Instagram....
by lotus823 | Jan 28, 2014 | Branding, Content Marketing, Public Relations, Social Media
Have you ever wondered why brands use New Year’s as a time to strongly market themselves or their products? It’s because there’s a huge window of opportunity to promote their brand as a means to start fresh. After weeks of holiday stress, eating...