Holiday Shopping Trends in Q4: Insights and Analysis

…feeds adds a level of reliability, trust, and curation to your marketing efforts. This emphasizes the relevance of influencer marketing and social commerce features for businesses seeking to tap into…

Read On from Holiday Shopping Trends in Q4: Insights and Analysis

Share this:

Learning from Passion: My Intern Experience at Lotus823

…to applying this knowledge in my marketing classes. Alissa Weisman is a student at Virginia Tech University and is currently studying Marketing with a concentration in Professional Sales. Share this:…

Read On from Learning from Passion: My Intern Experience at Lotus823

Share this:

2026 Is the New 2016: What Brands Should Learn From TikTok’s Nostalgia Loop

…a throwback aesthetic, but as a reaction against over-optimized, over-curated content. A lot has changed since 2016. Social feeds are more algorithmic. Influencer marketing has become a standard strategy. Brand…

Read On from 2026 Is the New 2016: What Brands Should Learn From TikTok’s Nostalgia Loop

Share this:

Tips for Success: 4 Questions to Start off your Brand Ambassador Program

…called Brand Ambassadors. Due to their influence over a particular community, brands select these recognizable folks to amplify their message surrounding one-off campaigns or long-term programs. If you heard about…

Read On from Tips for Success: 4 Questions to Start off your Brand Ambassador Program

Share this:

February 2021 Highlights: Important Industry News of the Month

February was an interesting month in marketing, with Super Bowl campaigns looking different than previous years and social media updates that took us by surprise. LinkedIn began developing their Freelance…

Read On from February 2021 Highlights: Important Industry News of the Month

Share this:

Not Sure What to Do with Your New Product? Launch.it!

…release partnered with an open bar event. lotus823, at the forefront of such change, created its innovative integrated marketing approach to bring client brands to bloom. But we’re not the…

Read On from Not Sure What to Do with Your New Product? Launch.it!

Share this: