integrated marketing agency Archives

The Importance of Marketing in the Hospitality Industry

by lotus823 Staff

February 7, 2020

From sustainable practices to tackling issues in the food and fine beverage space, brands can use various marketing strategies for success. And just like other industries, the hospitality and foodservice...

Digital Marketing

August Digital Marketing Roundup

by lotus823 Staff

August 26, 2016

As August comes to a close we’re one step closer to saying goodbye to summer and hello to Q4! August brought with it some big news in the world of...

Facebook Advertising

7 Attributes of Successful Social Media Managers

by lotus823 Staff

May 10, 2016

So you’re fresh out of college and looking for a job in digital marketing. Armed with an addiction to Snapchat and hashtags, a job in social media is a no...

Integrated Marketing

lotus823 Named an Honoree in PR Daily’s 2013 Social Media Awards

by lotus823 Staff

February 26, 2014

N.J.-based content marketing agency’s social media recognized for “Best Use of Social Media for Event Promotion” EATONTOWN, N.J., February 26, 2014 – Content marketing agency, lotus823, announced that it has...

Integrated Marketing

Editorial Calendar Strategy Advice for Public Relations Professionals

by lotus823 Staff

January 3, 2014

As a new public relations professional, I would like to share with you one of the basic New Year’s preparation strategies that I have recently learned at our integrated marketing...

Search Engine Optimization

SEO Tips for the Google (not provided) and Hummingbird Algorithm Updates

by lotus823 Staff

November 22, 2013

As an integrated marketing agency, lotus823 stays on top of all of the latest trends in the world of search engine optimization and pretty much everything Google does. One recent...

Public Relations

Working in Integrated Marketing… My Childhood Dream of Joining the Circus Came True

by lotus823 Staff

November 14, 2013

We are now in the home stretch of the holiday season and many people are already scouring leaked Black Friday ads and making their shopping plans. For me, it’s always...

Integrated Marketing

Mix It Up: Newsworthy and Laugh-worthy Sources

by lotus823 Staff

November 11, 2013

Working at an integrated marketing agency, part of my daily ritual, along with meetings and the fattening treats my co-workers force feed me (who am I kidding), is to check...

Integrated Marketing

3 Tips for Advertising on Social Media Effectively

by lotus823 Staff

November 8, 2013

Social media has refined itself in its tenure as a modern powerhouse, a lynchpin almost, in modern advertising. A business that does not incorporate social media is laughable in this...

Integrated Marketing

Integrated Marketing Monthly Roundup – October 2013

by lotus823 Staff

November 7, 2013

Welcome to the integrated marketing monthly roundup! In October, lotus823 brought you lots of treats. By treats, we mean tips, tools and even music to help you power through your...

integrated marketing agency

The Importance of Marketing in the Hospitality Industry

August Digital Marketing Roundup

Editorial Calendar Strategy Advice for Public Relations Professionals

SEO Tips for the Google (not provided) and Hummingbird Algorithm Updates

Working in Integrated Marketing… My Childhood Dream of Joining the Circus Came True

Integrated Marketing Monthly Roundup – October 2013

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