…and SEM agency, lotus823, announces that they have been selected to provide integrated SEM, SEO and PR services for Numark, the world’s leading manufacturer of DJ equipment. lotus823 will strategize……
Read On from Numark Enlists the Public Relations and SEO Experts at lotus823
…Globes, the Academy Awards and the SAG Awards. Professionally, however, this time of year is all about the trade shows. Our clients hit up the Consumer Electronics Show (CES), the……
Read On from Trade Show Marketing 101 From A Public Relations Specialist’s POV
…opportunity to implement search engine optimization. If you’re unfamiliar with it, there are plenty of places to pick up digital marketing services. If you know a bit about it, do……
…for marketers as Q4 is around the corner. Read on as we recap our team’s helpful insights for successful Q4 planning. Public Relations Planning for Q4: The CES Edition CES……
…installs or app events. Conversions campaigns drive users to make a purchase. 3 Best Practices for Running Facebook Ads When launching an advertisement on Facebook, there are a few……
Read On from Advertising on Facebook: How to Create a Successful Campaign
…time for the day. Consumers can take advantage of the day’s sales on desktop or mobile devices, as well as through Amazon’s Echo devices. What Can Your Brand Do……
Read On from Amazon Prime Day: Everything Your Business Needs to Know
…experiences. By adding a CRM to their functionality, ActiveCampaign can help surface the right leads to your sales team by using features like lead scoring. The service also allows you……
…are a powerful way to boost your event’s visibility and reach new audiences. By choosing the right influencers, fostering creative content, and leveraging their unique voices, you can transform your……
Read On from How to Leverage Influencer Partnerships for Event Promotion
…become accustomed to their new space. Allison Hernandez, lotus823’s Co-Founder and Managing Partner participated in a Working From Home Best Practices Webinar Panel Discussion on April 2nd. Check out the……
Read On from Working Remotely as an Employee: Tips for the New Normal
Blog writing is a powerful tool to connect with audiences, share knowledge, and establish authority. By understanding its purpose and key elements, anyone can create powerful and engaging content….…
Read On from How To Write Killer Blog Content & Why It’s Important
Celebrating 15+ Years of lotus823: Leadership, Growth, and Building a Woman-Owned Marketing Agency in New Jersey
March 9, 2026
More than fifteen years ago, I took a leap of faith and founded lotus823, guiding its vision and strategy with my husband as a supportive business partner. What started as an idea has grown into a thriving integrated marketing agency in New Jersey, built on strategic thinking, operational excellence, and a leadership philosophy that...
September 30, 2025
In the era of AI, 58% of Google searches (U.S.) are now resolved without a click. This means that your website traffic will decrease in 2025 & beyond. You must have a strategic plan to ensure you are still discoverable. That starts with your owned content! Download our free AI blog optimization checklist here: ...
September 17, 2025
It’s time…Q4 will be here before we know it! At the heart of a successful content marketing strategy is timely and engaging written content. Check out our Q4 Content Marketing Calendar template, with key dates already inserted for you, and get started on planning today! ...
