February's Digital Marketing Roundup

…between public relations and digital marketing really is and why they both matter. The Marketer’s Guide to CES 2017 Planning for CES is nearly a yearlong project, aside from a…

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Creative Marketing Ideas and Solutions Guide

…“Our trend findings help marketers, CEOs, researchers, and anyone else interested in the future of business and consumerism, to dream up new goods, services and experiences for (or even better,…

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Breaking Down the Best Marketing Campaigns in 2023

This year, we witnessed a surge of innovative and impactful campaigns that captivated audiences worldwide. From unexpected collaborations to cutting-edge AI integration, brands demonstrated their prowess in connecting with consumers…

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Paid & Organic Influencers: Pros, Cons, & Everything in Between

…marketing, today we will identify key differences between organic and paid influencers. In order to understand the best practices in using paid and organic social media strategies, marketers must first…

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Digital Marketing News Roundup: Closing Out 2015

…marketing industry to continue to innovate. Learn about the genius ways these brands turned heads! CES 2016 Predictions: What You Can Expect The largest consumer electronics trade show of the…

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Social Media Personas | Reality vs. Online Identities

…offline. Whether comprised of friends or followers, social networking sites (SNS) have audiences. These audiences are made up of individuals who view, react, and engage with shared content. Platforms such…

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