Gen Z, those born between 1996 and 2015, now make up about 40% of the consumer market with approximately $360 billion in disposable income, according to Bloomberg. With this information...
Housewares Industry Trends & Highlights in 2022
Home is a place of comfort where every item contributes to the happiness and wellness of you and your family. Since the pandemic, homecare and comfort have become increasingly important...
August Highlights: Digital Marketing & Industry News
As summer is ending and it’s the return of back-to-school, social media platforms and search engines are adding the necessary updates to ensure a successful end to the year. Here...
A First Look at CES 2023
CES 2023 is just a few months away and technology companies around the globe are gearing up to showcase their latest innovations at the international show. Last year, we gave...
Consumer Electronics Industry Trends & Highlights in 2022
Interest remains high for many consumer electronics products relative to pre-pandemic years, showing that consumer technology will remain relevant and resilient in the year to come. Electronics such as smartphones,...
Pet Industry Marketing: 4 Tips to Maximize Your Efforts
Pets play a big role in every family, and as pet parents we want to ensure they live a long, healthy, and happy life. According to the 2021-2022 National Pet...
July Highlights: Digital Marketing & Industry News
Even though the summer is the time for people to relax and unwind, social media has not. Platforms such as YouTube, Pinterest, and TikTok have not slowed down in terms...
Why You Should Hire an Agency for Service Consultation
Does your team of in-house marketers need a strategy refresh or advice on the steps needed to optimize one of your many marketing needs? Whether you need a website audit,...
5 Reasons Why Trade Shows Can Be Valuable for Business
Trade shows may seem like an out dated experience, but they still are essential for building your brand and business. These industry-specific events provide valuable face time for companies around...
How to Reach More People Through Google Display Ads
For those who want to grow their businesses and reach out to a wider audience, Google Display ads are a great solution. With a collection of over 200 million sites,...