by lotus823 | Feb 27, 2014 | Digital Marketing
Internship experience is a crucial asset to have on one’s resume prior to graduation day. An internship is a great way to gain experience in the field you wish to start a career in. However, it is not always as simple as it sounds. In today’s corporate landscape,...
by lotus823 | Feb 26, 2014 | Best Practices, Digital Marketing, Marketing, Social Media
Over the past few years, users have learned that social media is not only a platform to keep in contact with family and friends, but also a means of direct communication with brands they know and trust. As a digital marketing agency, we have seen firsthand the...
by lotus823 | Feb 24, 2014 | Branding, Digital Marketing, Instagram
If you don’t follow @MuradOsmann on Instagram, do yourself the favor. You won’t be disappointed. Murad Osmann is a 28 year-old music video producer from Moscow with a creative —and market-centric— mind. He has generated more than 829,000 followers on Instagram, a...
by lotus823 | Feb 18, 2014 | Digital Marketing
If you didn’t read part one, I talked about the “foundation” (the meta data) and “curb appeal” (visual and text elements) of your homepage. In this part, I’ll explain another important way your homepage propels your website. For your reference, here’s another snapshot...
by lotus823 | Feb 14, 2014 | Content Marketing, Digital Marketing, Marketing
The very first second of your content marketing campaign is everything. People will choose to click or not to click on your site in less time than that, and if nobody opens the door, nobody will see what’s inside, so to speak. Research shows that it takes us roughly...
by lotus823 | Feb 11, 2014 | Digital Marketing, Marketing
Your homepage is the epicenter of your online presence, so let’s figure out how to shake things up with it. It’s often the most trafficked page on your entire website and your first chance at impressing your customer, so honing your homepage is a key step to...
