by lotus823 | Jul 3, 2014 | Branding, Content Marketing, Crowdfunding, Digital Marketing, Public Relations
With the weather heating up, so are we! Lets recap on the past month of content that we’re always so excited to share with you. From planning weddings to waiting tables (we’re not kidding) we have all of our PR and digital marketing insights right here in one place!...
by lotus823 | Jun 4, 2014 | Branding, Digital Marketing, Marketing
In my last installment of the best in branding and PR, I noted that when a branding strategy is top notch, consumers are not only sold but they may even apply a willing suspension of disbelief for the product’s story. This time, we’re taking it to the next level....
by lotus823 | Jun 2, 2014 | Content Marketing, Digital Marketing, Marketing, Social Media
The world of PR and digital marketing is always changing. That is why we like to share our insights and best practices with you. If you missed anything during the month of May, we have it all right here for you. So don’t be shy, dig in and share your favorites with...
by lotus823 | May 28, 2014 | Blogs, Content Marketing, Digital Marketing, Technology
Working in an industry that never slows down has its ups and downs. One of those ups is discovering niche industry blogs dedicated to marketing different types of products and services. Today’s marketing landscape is constantly evolving and changing, making it...
by lotus823 | May 19, 2014 | Digital Marketing, Startups
A startup is more than a company. In our first interview with David Hernandez, managing partner at lotus823, we established that a vision is key to a startup and that people are the physical manifestation of that vision. To dig into that idea further, in this...
by lotus823 | May 7, 2014 | Best Practices, Content Marketing, Digital Marketing
Typically, tech startups are known for having a small team with the members wearing a lot of hats. Whether you are making changes to your product(s) or service(s), scheduling time to speak with investors, executing various PR and digital marketing efforts, or...
