by lotus823 | Aug 15, 2014 | Content Marketing
We are loaded with content on a daily basis. It’s a marketer’s job to create fresh, engaging material that breaks through the clutter and helps your brand earn the consumers’ trust. So what does this mean for content marketers? We need to get creative. Sometimes...
by lotus823 | Jul 8, 2014 | Branding, Content Marketing
At the beginning of 2014, we became witness to some of the best content TV has had to offer from holiday promotions to the beloved SuperBowl. Just because the weather has grown warmer and we’re more incline to spend time outdoors doesn’t mean that TV hasn’t offered us...
by lotus823 | Jul 3, 2014 | Branding, Content Marketing, Crowdfunding, Digital Marketing, Public Relations
With the weather heating up, so are we! Lets recap on the past month of content that we’re always so excited to share with you. From planning weddings to waiting tables (we’re not kidding) we have all of our PR and digital marketing insights right here in one place!...
by lotus823 | Jun 30, 2014 | Best Practices, Blogs, Content Marketing
There’s nothing quite like writing an amazing blog post and then realizing you have no idea where to source your photos from. Learn how to find the perfect image and avoid potential trouble when selecting images for your post. At the very core of any content marketing...
by lotus823 | Jun 17, 2014 | Content Marketing
Content marketing. It’s something we’ve been talking about a lot this year. It’s the latest craze in the marketing world and most companies seem to be jumping on board. Being that I haven’t always worked in the marketing industry, I’ve found that many of my other...
by lotus823 | Jun 3, 2014 | Content Marketing, Social Media
With the introduction of #AmazonCart, the line between social media and ecommerce has been blurred even further, paving the way for unlimited reach and sales tools, but is it sustainable? Social media and ecommerce retailers have long enjoyed a mutually beneficial...