by lotus823 | May 24, 2018 | Business Development, Conference, Integrated Marketing, Trade Shows
Fusing tech innovations, developing trends, and insights, CE Week is the consumer technology industry’s largest event in the North East. Expanding this year to the Jacob K. Javits Convention Center in New York City, CE Week is the ideal place to establish key...
by lotus823 | Aug 18, 2016 | Business Development, Integrated Marketing, Small Business
Thinking about hiring a PR firm? Whether this is a process that you have gone through in the past or your brand new business is looking for experienced PR professionals for the first time, there are certain things that should be considered. With so many agencies to...
by lotus823 | Apr 12, 2016 | Business Development, Experiential Marketing, Hispanic Marketing, Integrated Marketing, lotus latino
Did you know the Hispanic market is the largest and fastest growing U.S. consumer group? As the landscape evolves and Latinos continue to lead in the adoption of new platforms and technologies when it comes to social media, mobile and e-commerce, we can see how a...
by lotus823 | Feb 4, 2016 | Business Development, Local Business, Small Business
As an integrated marketing communications agency, we understand the value and necessity of creativity. Whether we’re building a public relations or social media campaign, or putting the final touches on an experiential marketing strategy, we need to come prepared with...
by lotus823 | Nov 3, 2015 | Business Development, Experiential Marketing, Hispanic Marketing, lotus latino
Between September and October, Hispanic Americans across the country honored their heritage through a 30-day celebration called “Hispanic Heritage Month,” signed into law just 27 years ago by then President Ronald W. Reagan. Hispanic Heritage Month actually began as a...
by lotus823 | Nov 2, 2015 | Business Development, Digital Marketing
While there’s a chill in the air, things are heating up at lotus823! October was a thrilling month for our marketing mavens with the addition of clients, colleagues and awards. In case you missed it (we forgive you!), here is October’s Digital Marketing Roundup....