by Cassie Bouvier | Sep 17, 2024 | Best Practices, Blogs, CES, Digital Marketing, Marketing, Public Relations, Trade Shows
The Consumer Electronics Show (CES) is one of the biggest trade shows for the latest tech and innovation. With hundreds of thousands of attendees and tons of media coverage, it’s the perfect place to get your brand noticed and create a lasting impression. But just...
by Cassie Bouvier | May 9, 2024 | Best Practices, Blogs, E-mail Marketing, Marketing, Public Relations
Crafting a great media pitch is key to attracting top-tier journalists, bloggers, and influencers. It’s not just about thinking like a journalist and tailoring your pitch—it also needs to be interesting, brief, and relevant. Mastering this skill is crucial if...
by Cassie Bouvier | May 1, 2024 | Best Practices, Blogs, Branding, Content Marketing, Digital Marketing, Public Relations
Blog writing is a powerful tool to connect with audiences, share knowledge, and establish authority. By understanding its purpose and key elements, anyone can create powerful and engaging content. Whether you’re new to blogging or are an experienced vet,...
by Elaina Whelan | Sep 20, 2023 | Amazon Marketing, Amazon Prime Day, Blogs, Consumer Behavior, Digital Marketing
With the 2023 holiday season quicky approaching, it’s time to prepare your brand’s Amazon store for major sales! From Black Friday deals to shopping for the New Year, consumers continue to scour Amazon for the best holiday and gift deals. Ensure that your...
by lotus823 | Sep 14, 2023 | Advertising, Blogs, Consumer Behavior, Digital Marketing, Marketing, Mental Health Awareness, Technology
As we step into the year 2024, the landscape of health and wellness is undergoing a profound transformation. The quest for physical, mental, and economic well-being has never been more prevalent, as consumers around the world continue to prioritize their health like...
by lotus823 | Aug 24, 2023 | Blogs, CES, lotus823 Clients, Marketing, Public Relations, Trade Shows, Uncategorized
The memories of CES 2023 may be fading but the results are everlasting! At lotus823, we encourage our clients to participate in industry trade shows to directly connect with key media and industry professionals, and the Consumer Electronics Show is at the top of our...
