by lotus823 | Aug 8, 2014 | Best Practices, LinkedIn
A place to connect with more than 300 million members, LinkedIn is the world’s largest professional social network and last Tuesday morning, they took a big step in boosting their social media marketing skills on their resume. As with all my social media, I hop on in...
by lotus823 | Jun 30, 2014 | Best Practices, Blogs, Content Marketing
There’s nothing quite like writing an amazing blog post and then realizing you have no idea where to source your photos from. Learn how to find the perfect image and avoid potential trouble when selecting images for your post. At the very core of any content marketing...
by lotus823 | May 23, 2014 | Best Practices, Crisis Marketing, Social Media
Let’s face it: we live in an era where social media rules the world. It has become a space where every single person is given a voice, even if it’s behind a screen. Like we all know, this is great for brands as it gives them a space to be creative, open and engaging...
by lotus823 | May 7, 2014 | Best Practices, Content Marketing, Digital Marketing
Typically, tech startups are known for having a small team with the members wearing a lot of hats. Whether you are making changes to your product(s) or service(s), scheduling time to speak with investors, executing various PR and digital marketing efforts, or...
by lotus823 | Mar 5, 2014 | Best Practices, Blogs, Content Marketing, Digital Marketing, Marketing, Public Relations, Social Media
Just because you didn’t succeed with your New Year’s resolution doesn’t mean you have failed. It’s only February. Take action to continue to better yourself and your company with some of our best practices and tips for your public relations and digital marketing...
by lotus823 | Feb 26, 2014 | Best Practices, Digital Marketing, Marketing, Social Media
Over the past few years, users have learned that social media is not only a platform to keep in contact with family and friends, but also a means of direct communication with brands they know and trust. As a digital marketing agency, we have seen firsthand the...
