by lotus823 | Jun 17, 2020 | Affiliate Marketing, Amazon Marketing
When you are looking to buy a particular product on Amazon, what research do you conduct before clicking “Add to Cart?” Perhaps you ask a friend, browse online, or head to a trusted website/influencer for recommendations. When reading articles or engaging with...
by Elaina Whelan | Jun 4, 2020 | Amazon Marketing
As the largest online retailer in the United States, Amazon is constantly looking for ways to improve their user experience and entice more consumers to become Prime members. While Amazon’s main focus serves to provide consumers with a convenient shopping experience,...
by Elaina Whelan | May 28, 2020 | Amazon Marketing, Integrated Marketing Monthly Roundup, Social Media
Throughout May, Twitter and Instagram focused on testing new platform features, rolling out a ‘Who Can Reply’ setting and an option to pin desired comments to the top of posts, respectively, while Facebook released a timely expanded version of the existing Messenger’s...
by lotus823 | Mar 12, 2020 | Amazon Marketing
Millions of consumers across the country have become so reliant on Amazon, some say they can’t live without it! As one of the Big Four tech companies, this e-commerce giant is always looking for ways to improve its features and dominate the market. We’re breaking down...
by Elaina Whelan | Feb 21, 2020 | Amazon Marketing
Amazon’s new beta measurement solution is on track to provide sellers with insights they’ve sought for years. Read on for information regarding ways in which brands can assess the impact that third-party advertising and marketing has on their sales on the world’s...
by Samantha Lins | Dec 23, 2019 | Amazon Marketing
Remember in 1999 when everyone thought computers weren’t smart enough to handle the changing century and the world would simply crash at the stroke of midnight? Well, we are now staring down 2020, and man, have we come a long way since the Y2K jitters. Nowadays,...